Field Marketing Manager

Raleigh, NC (Remote)

$97K/yr – $133K/yrSenior Level10+ years expFull time

Posted 10 days ago

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Job Summary

Own and grow DSplus partnerships with Toyota Dealerships by guiding field marketing programs, delivering high-impact presentations, and optimizing dealership performance through data-driven insights.

  • Lead client relationships and regional initiatives
  • Present ROI-focused product demonstrations
  • Analyze dealership operations to uncover opportunities

Job Description

Responsibilities

  • Manage DSplus Application(s) and assets for participating Toyota Dealerships
  • Consult Toyota Dealerships on optimizing their platforms and managing their media budgets
  • Conduct in-depth presentations including product demonstrations that highlight key benefits, return on investment and the value of our solution and services.
  • Analyze client performance (both from reports & direct observation) to determine areas of opportunity for improvement within the fixed operations group at dealerships.
  • Proactively communicate to clients (up to DP/GM levels).
  • Establish and maintain a solid business relationship with dealership personnel
  • Support Account Leadership on any and all Regional Client initiatives
  • Understands the key performance indicators (KPI) that leverage the dealer’s business

Requirements

  • Field Marketing Manager must have a thorough knowledge of the Client’s business and demonstrate an on-going commitment and response to his or her Clients’ needs.
  • As primary Client contact, the Field Marketing Manager will be required to forge positive relationships with his or her Clients through consistent contact and diligent client service – which will include weekly travel for in-person meetings with Toyota Dealerships within assigned territory.
  • Field Marketing Manager will be required to build solid relations and work effectively with people in other departments to achieve optimal results.
  • 10+ years of Direct Client Management is a must
  • Excellent communication, presentation and customer relationship building skills are a must
  • Advanced knowledge of Computer Systems and Emerging Technology, such as A.I. is a must
  • Automotive background and/or direct management of Automotive Accounts/Dealerships is a must. Fixed Operations Experience is a plus, but not required.
  • Knowledge of integrated disciplines (Search Engine Marketing, Social Media, Direct Marketing, Interactive, Sales Promotion, Public Relations, Lifestyle Marketing, Collateral, and Merchandising) is a plus, but not required.
  • Prior experience in digital advertising and programming is a plus, but not required.
  • Prior experience with Google Analytics, Google AdWords, Tableau, Salesforce and Basecamp is a plus, but not required.

Preferred

  • Fixed Operations Experience is a plus, but not required.
  • Knowledge of integrated disciplines (Search Engine Marketing, Social Media, Direct Marketing, Interactive, Sales Promotion, Public Relations, Lifestyle Marketing, Collateral, and Merchandising) is a plus, but not required.
  • Prior experience in digital advertising and programming is a plus, but not required.
  • Prior experience with Google Analytics, Google AdWords, Tableau, Salesforce and Basecamp is a plus, but not required.

Benefits

  • Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
DSplus logo

DSplus

DSplus is a Saatchi & Saatchi company. It was created 14 years ago around the idea of a “Digital Salesperson” who leads a customer through the entire lifecycle of their automobile ownership journey. Our clients are Toyota Motor North America, and Toyota & Lexus Dealerships across the country. DSplus is also proud to be an Agency of Record for Southeast Toyota Distributors, the world's largest independent distributor of Toyotas. Our mission is to merge the world-class branding efforts of our mothership, Saatchi & Saatchi, with the retail needs of our Dealerships. The result: an end-to-end customer experience that personifies the quality and integrity of the Toyota brand, and helps sell more cars. DSplus employs a powerful data-driven, integrated messaging platform that works across the sales and service lifecycle. This cross-tier, cross-channel system is fueled by the perfect mix of Artificial Intelligence, insightful media strategies, and stunning, high-performance creative. Always aligned to the Toyota brand and to each client’s unique value proposition, the system delivers sharp business results—while reaching the right target with the right message at the right time. Over the years, DSplus has grown from a three-person start-up to a diverse, agile team of 45, who dream big, solve tough problems, and have fun at work. Our culture values authenticity, transparency, and collaboration, while setting the bar high in the work we do. At DSplus, we recognize and reward success, always putting our employees first. If you bring inventive thinking, boundless enthusiasm, and tireless energy—with a passion for client service that fuels us into the future, this might be just the fit. Come join us.

Founded in 2010
Chicago, Illinois, US
70 employees (44 in marketing)

Traffic Signals

Monthly Visitors
883
Traffic Source Mix
Search
39.3%
Direct
41%
Referral
9.5%
Social
8.8%
Paid
0.8%

Headcount Trend

Current headcount: ~78

Marketing Team

Marketing Team Size
38 (49% of company)
Median Career Experience
10 years
Median Tenure
3.5 years
Marketing Roles Posted (Last 30 Days)
2