Field Marketing Manager - Dallas, TX

Dallas, TX (Unknown)

$124K/yr – $145K/yrMid Level3+ years expFull time

Posted 4 days ago

Job Summary

Own regional field marketing programs that drive pipeline and revenue, lead ABM and multi-channel campaigns, and partner with sales and product marketing to move deals forward.

  • Own regional demand programs and events
  • Collaborate with sales, growth, and product marketing
  • Experiment with AI-driven tactics to personalize outreach

Job Description

Responsibilities

  • Execute regional field marketing programs aligned to pipeline and revenue goals
  • Plan and deliver high-impact events, including executive dinners, roundtables, trade shows, and webinars
  • Partner closely with sales teams to engage target accounts and support deal acceleration efforts
  • Develop and execute account-based marketing (ABM) campaigns for high-value prospects
  • Launch integrated, multi-channel campaigns across field, digital, and partner channels
  • Experiment with AI-driven tools and tactics to personalize outreach and improve campaign performance
  • Track and report on campaign performance, pipeline contribution, and ROI
  • Support co-marketing initiatives with partners, customers, and industry communities

Requirements

  • 3+ years in field marketing, demand generation, or B2B marketing in the cybersecurity field
  • Experience supporting pipeline generation through events and regional marketing programs
  • Strong collaboration skills and experience working closely with sales teams
  • Ability to thrive in a fast-paced, startup environment with high ownership and execution focus
  • Analytical mindset with experience measuring campaign performance and ROI
  • Familiarity with marketing automation and CRM tools (e.g., HubSpot, Salesforce)
  • Comfort experimenting with AI tools in marketing workflows

Salaries

Posted range

$124K/yr – $145K/yr

Taken straight from the job posting.