Responsibilities

• Plan, execute, and manage impactful field marketing initiatives including trade shows, conferences, roundtables, and executive events in USA region.
• Own end-to-end event logistics, vendor management, booth experience, branding, and on-site execution.
• Collaborate with regional sales and business development teams to drive event attendance and maximize ROI.
• Track, analyze, and report on event performance, leads, pipeline contribution, and revenue impact.
• Develop and manage a webinar calendar aligned with campaign themes and sales priorities.
• Collaborate with internal SMEs and product teams to develop compelling webinar content.
• Drive webinar promotion and attendee acquisition through integrated marketing campaigns.
• Analyze webinar success metrics and continuously optimize engagement and conversion.
• Gather market intelligence and analyze competitor initiatives to inform strategy, messaging, and prioritization of demand generation tactics
• Manage budget and work cross-functionally to execute campaigns efficiently and deliver ROI

Requirements

• Minimum of 5 years’ experience building and supporting field, channel, or demand generation marketing programs, ideally in a B2B SaaS or technology environment
• Proven experience working directly with sales teams, channel organizations, and external partners, with a demonstrated ability to build trust, influence without authority, and maintain strong stakeholder relationships
• Strong business and sales acumen, with the ability to understand account strategies, sales priorities, and how marketing influences pipeline and revenue outcomes
• Deep understanding of the end-to-end sales cycle, buyer personas, and the role marketing plays at each stage of opportunity progression
• Experience developing and executing field and channel partner marketing programs that create demand and accelerate opportunities
• Excellent project management skills, with the ability to manage multiple initiatives, stakeholders, and timelines simultaneously
• Strong analytical mindset with a fact-based approach to decision-making and optimization

Benefits

• Work on a cutting-edge cybersecurity product in a fast-paced startup environment.
• Collaborate with a world-class team of engineers and security experts.
• Opportunity to learn, grow, and make a real impact from day one.