Field Marketing Manager

Phoenix, AZ (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive regional field marketing for Ashley Furniture, owning plan-to-execution and analytics within the region.

  • Must-have: 3+ years of marketing experience and strong analytics with cross-functional coordination.
  • Standout: Travel within region and serve as a regional brand ambassador with a growth‑oriented CI mindset.

Job Description

Responsibilities

  • Develop and measure comprehensive marketing plans that directly support regional sales objectives
  • Plan and execute store events, community events, and experiential activations within designated region
  • Create regional playbooks based on local market research and insights
  • Ensure flawless execution of all field marketing initiatives
  • Study and analyze local markets to identify opportunities and trends
  • Research competitors and provide actionable insights for continuous improvement
  • Monitor and analyze initiative performance metrics
  • Report results and recommendations to management team
  • Manage local marketing budgets effectively
  • Oversee project timelines and deliverables

Requirements

  • 3+ years of experience in Marketing
  • Bachelor's Degree in Marketing or related field (or equivalent work experience)
  • Strong attention to detail
  • Excellent verbal and written communication skills
  • Excellent interpersonal skills
  • Effective time management and organizational skills
  • Ability to work independently and in team environments
  • Proficiency with document management systems
  • Strong analytical and problem-solving skills
  • Ability to maintain confidentiality

Preferred

  • Travel: Some travel required within region

Benefits

  • Health, Dental, Vision, Employee Assistance Program
  • Paid Time Off; increases with years of service
  • Generous Employee Discount on home furnishings
  • Professional Development Opportunities
  • Tuition Assistance
  • Ashley Wellness Centers (location specific)
  • 401(k) and Profit Sharing
  • Life Insurance
Ashley Furniture Industries logo

Ashley Furniture Industries

Ashley Furniture Industries, LLC. (Ashley) is the largest furniture manufacturer in the United States and one of the largest in the world. Established in 1945, Ashley offers one of the industry’s broadest product assortments to retail partners in 155 countries. From design through fulfillment, Ashley continuously strives to provide our customer with the best values, selection and service in the furniture industry.We are passionate about every piece of furniture we build, from the finest detail to the largest idea. From the moment we conceive a design, to the point that our furniture is produced in our world-class advanced manufacturing operations, and ultimately packaged, delivered and accepted into the home -– we aim for complete satisfaction.Our Vision and Mission:We want to be the Best Home Furnishings CompanyImprove QualityReduce CostDo More Business Be ProfitableStay in Business

Founded in 1945
Arcadia, Wisconsin, USA
11K employees (909 in marketing)

Traffic Signals

Monthly Visitors
8.6K
Traffic Source Mix
Search
33.7%
Direct
45.6%
Referral
6.6%
Social
12.2%
Paid
1.7%

Headcount Trend

Current headcount: ~10.9K

Marketing Team

Marketing Team Size
590 (5% of company)
Median Career Experience
15 years
Median Tenure
11 years

Recent News