Field Marketing Manager, Americas at Mintegral | San Francisco, CA

Mintegral

Field Marketing Manager, Americas

San Francisco, CA (Hybrid)

Salary Not AvailableMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Own and accelerate event marketing, ABM, and ecosystem partnerships to enable US sales and customer storytelling for Mintegral.

Own end-to-end event planning/exec and ABM programs with cross-functional collaboration.
Must-have: B2B event marketing and ABM experience with cross-functional teams.
Standout: US-market asset localization and sales enablement.

Job Description

Responsibilities

Drive High-Impact Event & Field Marketing:
Manage the end-to-end planning and execution of industry trade shows (e.g., GDC, MAU, and key LATAM gaming and tech summits), as well as VIP client gatherings and company-hosted events.
Manage event vendor relationships and continuously improve Mintegral’s event presence, including branded swag.
Develop and execute an Account-Based Marketing (ABM) program:
Partner with Business Development teams to identify, target, and help close key accounts through strategic marketing support.
Design and execute targeted ABM campaigns with localized content, direct mail, and remarketing.
Maintain strong client relationships to develop customer success stories, including case studies, video testimonials, and client advocacy opportunities at events.
Ecosystem Partnerships and Sales Enablement:
Adapt global marketing assets (e.g., white papers, reports, and case studies) into content tailored for the U.S. market.
Support local PR and manage relationships with US-based industry media and tech partners to generate co-marketing opportunities.
Equip the U.S sales team with localized pitch decks, battle cards, and other marketing collateral.

Requirements

Three to five years of relevant marketing experience in a B2B environment
Demonstrated success managing small and large-scale events
Ability to work independently
Ability to collaborate cross-functionally and work across different time zones
Ability to use data to inform marketing decisions
Strong communication and interpersonal skills, with the ability to cooperate with leaders across departments
Native-level English proficiency; fluency or working proficiency in Spanish and/or Portuguese is a strong plus.

Benefits

medical, dental, and vision insurance
a 401(k) plan
Generous paid time off starting at four weeks, plus five sick days and nine holidays per year
Ongoing growth and development opportunities, including training and on-the-job experiences
Opportunities to travel and gain first-hand industry trends globally
A comfortable, modern office environment designed for collaboration and focus
Meal allowance to support your daily work needs
Transportation stipend to support commuting expenses
Flexible hybrid work schedule with three days in the office per week

Mintegral

Mintegral is the leading advertising platform dedicated to growing companies globally. With premium traffic, industry-leading machine learning, and interactive creatives, Mintegral's AppGrowth, Retargeting, and Monetization solutions deliver growth and scale.

Founded in 2016

Singapore, SGP

77 employees (12 in marketing)

www.mintegral.com