Responsibilities

• Brand & Social Media: Assist with our social media strategy across Instagram and Facebook. Work on reinvigorating our TikTok account.
• Brand & Social Media: Create and capture engaging content including photos, video, reels, and event coverage.
• Brand & Social Media: Help maintain a consistent brand voice and visual identity.
• Brand & Social Media: Coordinate content calendars and marketing campaigns.
• Brand & Social Media: Make minimum 2 posts per week across all social media platforms, aligning with team before posting with a goal to own the strategy after training period.
• Events & Activations: Represent the brand at festivals, tastings, promotions, and community events.
• Events & Activations: Coordinate logistics and setup for activations and samplings.
• Events & Activations: Build relationships with retailers, bars, restaurants, and distributor partners.
• Events & Activations: Support local grassroots marketing efforts and partnerships.
• Events & Activations: Manage small event staff team and hire more help as needed.

Requirements

• 2+ years of experience in marketing, social media, events, or brand promotion
• Strong understanding of Instagram, TikTok, and short-form content creation
• Comfortable working independently and managing multiple projects
• Excellent communication and organizational skills
• Ability to work occasional evenings and weekends for events
• Passion for craft beverage, hospitality, food & beverage, or lifestyle brands preferred
• Experience in alcohol beverage marketing is a plus, but not required

Preferred

• Experience in alcohol beverage marketing is a plus, but not required