Responsibilities

• Media Relations Support - Support execution of Astellas' external media relations strategy in alignment with enterprise communications priorities and governance. - Assist in managing media inquiries, coordinating responses, and ensuring consistent messaging across proactive and reactive communications. - Support development of media materials, including press releases, statements, media alerts, backgrounders, fact sheets, and Q&A documents. - Research and identify media engagement opportunities that elevate Astellas' corporate profile, innovation, scientific leadership, and patient impact. - Maintain media lists, monitor journalist activity, and support relationship-building efforts with key business, healthcare, pharmaceutical, science, and trade media. - Support press events, media briefings, interviews, and corporate announcements.
• Digital Communications and Social Media - Support execution of Astellas' corporate digital and social media strategy across global and U.S. channels. - Develop, publish, and optimize content for social media platforms and digital channels that align with corporate communications objectives. - Support day-to-day social media operations, including content scheduling, approvals, publishing, and community management support. - Partner with communications colleagues and agency partners to develop integrated campaigns that leverage social media, web, and earned media channels. - Monitor competitive intelligence in social media, identify emerging trends, and provide insights to support reputation management and communications planning. - Ensure content and platform activities adhere to corporate governance, legal, regulatory, and compliance requirements.
• Corporate Website and Digital Channel Management - Support management of corporate website content, ensuring information is accurate, current, engaging, and aligned with corporate messaging. - Coordinate content updates, digital publishing processes, and enhancements to improve user experience and engagement. - Work with internal stakeholders and agency partners to maintain content governance standards, editorial calendars, and digital best practices. - Assist with search optimization, content discoverability, and digital channel performance initiatives.
• Analytics, Monitoring, and Insights - Monitor media coverage, social media activity, and digital channel performance. - Use technology platforms to develop reports and dashboards to measure communications effectiveness and identify opportunities to strengthen engagement and reputation. - Provide insights and recommendations based on media, social, and website analytics. - Monitor for potential reputational issues and escalate concerns appropriately. - Promote understanding of SEO, AEO and GEO and share those insights to impact future communication activities.
• Issues and Crisis Communications Support - Support issues and crisis communications preparedness activities, including monitoring, message development, and response planning. - Assist with maintaining core response documents, holding statements, FAQs, and communications playbooks. - Support digital and social media monitoring and response efforts during high-profile or rapidly evolving situations.
• Cross-Functional Collaboration - Collaborate with key functions including Corporate Communications, Investor Relations, Commercial and Medical Affairs, R&D, Legal, Compliance, HR, Public Affairs, and affiliate communications teams to deliver integrated communications programs. - Partner with external agencies and vendors supporting media relations, social media, digital communications, analytics, and web management. - Help ensure alignment of external communications with Astellas' mission, values, and enterprise priorities.

Requirements

• Bachelor's degree in Communications, Journalism, Public Relations, Marketing, Digital Media, or a related field.
• 5-8+ years of integrated communications experience including corporate communications, media relations, public relations, digital communications, and social media.
• Experience working in the life sciences industry (pharmaceutical, biotechnology, etc) and a strong understanding of compliance and regulatory requirements for communication activities
• Experience supporting media relations programs, including media engagement, press material development, and announcement support.
• Experience managing social media channels and developing content for corporate digital platforms.
• Experience with Generative AI to prepare drafts of work products and to support analysis and reporting.
• Strong understanding of social media platforms, digital communications trends, governance practices, and analytics.
• Excellent writing, editing, and verbal communication skills, with the ability to communicate complex topics clearly and effectively.
• Strong project management skills with demonstrated ability to manage multiple priorities and deadlines.
• Strong judgment, attention to detail, and ability to manage confidential information appropriately.

Preferred

• Experience supporting corporate reputation, executive communications, or issues management programs.
• Familiarity with media monitoring, social media management, and analytics platforms.
• Experience working with digital agencies and external communications vendors.
• Understanding technology platforms that support media relations and digital communication activities.
• Knowledge of SEO, AEO and GEO and using this information for content optimization best practices.
• Experience supporting communications activities across multiple markets and regions.
• Familiarity with global communications governance and approval processes.

Benefits

• Medical, Dental and Vision Insurance
• Generous Paid Time Off options, including Vacation and Sick time, plus national holidays including year-end shut down
• 401(k) match and annual company contribution
• Company paid life insurance
• Annual Corporate Bonus and Quarterly Sales Incentive for eligible positions
• Long Term Incentive Plan for eligible positions
• Company fleet vehicle for eligible positions
• Referral bonus program