Expert Marketing Measurement Manager

Warren Township, NJ (Hybrid)

$149K/yr – $204K/yrSenior Level5+ years expFull time

Posted 7 days ago

Job Summary

Own and drive the analytics program for Expert performance across brands, turning complex data into executive narratives and guiding deployment, targeting, and resource allocation.

Job Description

Responsibilities

  • Lead integration of Expert performance data across brands and initiatives, ensuring consistency in KPIs, measurement approaches, and reporting frameworks
  • Build and evolve analytical models that quantify Expert influence on HCP recommendations and downstream consumer purchase behavior
  • Synthesize complex behavioral and performance analyses into clear, executive‑ready narratives that inform strategic decision‑making
  • Partner with Marketing, Sales, Medical, and Consumer Insights to align Expert strategy with broader commercial priorities
  • Maintain best‑in‑class storytelling, reporting, and dashboarding for Expert performance, including territory optimization, engagement quality, and productivity
  • Translate business questions into high‑impact analyses that guide Expert deployment, targeting, messaging, and resource allocation
  • Support experimentation and pilot design to validate new Expert tactics and measure incremental impact

Requirements

  • Bachelor’s degree required
  • 5+ years of experience in analytics, insights, commercial strategy, or related fields (pharmaceutical sales, CPG, consumer health, or healthcare engagement preferred)
  • Experience working with field sales performance data, CRM systems (e.g., Veeva, Salesforce), or HCP engagement analytics
  • Strong quantitative skills; proficiency with Excel and BI tools (Power BI, Tableau)
  • What You Bring
  • - Strong ability to connect disparate Expert, HCP, and consumer data into a cohesive performance narrative
  • - Excellent communication and storytelling skills, especially with senior audiences
  • - Comfort navigating ambiguity and leading through complex, evolving business questions
  • - Highly collaborative mindset with the ability to influence across functions and levels
  • - Strong leadership and coaching capabilities with a focus on developing others

Preferred

  • Experience with market data (e.g., Nielsen, Circana, IQVIA, Ipsos) and consumer panel data (e.g., Numerator) is a plus.

Benefits

  • Haleon offers a robust Total Reward package that consists of competitive pay and a comprehensive benefits program.
  • This includes a generous 401(k) plan, tuition reimbursement and time off programs including 6 months paid parental leave.
  • On day one, you are eligible for benefits, including our healthcare programs where the company pays for the majority of your medical coverage for you and your family.
  • We also offer the opportunity to receive a discretionary bonus based on the achievement of key business performance and other incentive/recognition programs as part of the offering.

Haleon

3.6 Glassdoor

Delivering better everyday health with our superior brands from Sensodyne to Centrum. Made using trusted ingredients and backed by science, our products are recommended by healthcare professionals. #WeAreHaleon

Founded in 2022
London, England, United Kingdom
18K employees (2,270 in marketing)
67% recommend to a friend
77% CEO approval

Salaries

Posted range

$149K/yr – $204K/yr

Taken straight from the job posting.

See all Haleon salaries

Funding

Total Funding
$3.1B
Last Raise
Post IPO Secondary, 11 months ago

Traffic Signals

Monthly Visitors
244.5K
Traffic Source Mix
Search
51.4%
Direct
36.4%
Referral
7.6%
Social
2.6%
Paid
1.9%

Headcount Trend

Current headcount: ~17.6K

Recent News

Expert Marketing Measurement Manager

Haleon · Warren Township, NJ · Hybrid