Responsibilities

• As a strategic partner to our clients, your responsibility is to deliver growth of their brands. You are responsible for defining growth opportunities, both short and long term, and advising our clients on which strategic direction they should take.
• You are a partner to both the client and the Client business lead, working together to guide our clients to success. Your core responsibility to drive growth of the clients brands.
• Strategic growth for the client: You will analyze market trends and competitive data, keeping a pulse on the state of the category and industry, bringing insights to your client. You will be an expert at leveraging our unique data and cultural intelligence tools to bring clear and concise strategic recommendations
• You will continuously monitor the brands performance and health, working closely with the Marketing Science teams to advise on the relationship between brand and performance strategies
• You will be an expert in audience understanding, using qualitative and quantitative intelligence to understand and anticipate consumer needs, using these insights to inform brand and media strategy
• You will lead and develop best in class strategic recommendations for your client, ensuring clear and concise story telling that delivers on the needs of the client, understanding the nuances between what Senior leaders need vs day to day media teams need
• You will have a relentless focus on the strategies that are going to deliver business outcomes and unlock revenue for your client
• You will develop innovation road maps and execute on those roadmaps to ensure application to the clients business
• When necessary, you will create and facilitate client workshops, bringing thought provoking work to them
• Strategic growth of our work: You will work closely with our SBUs to orchestrate the right set of capabilities around your clients needs for any given moment or brief.