Responsibilities

• The Event Marketing Manager is responsible for managing the development and implementation of curated event experiences for owners and guests within a designated region. Leads the day-to-day execution of event marketing operations, including the planning, coordination, and hosting of events that drive owner and guest engagement, lead generation, and tour production. This position requires a flexible schedule, including evenings, weekends, and holidays as business needs dictate, and the ability to work across multiple on-site and off-site event locations throughout the assigned region.
• Responsibilities include analyzing performance metrics, event results, and operational reports to evaluate event effectiveness, lead generation goals, and overall marketing performance.
• Identifies trends and develops strategic recommendations to increase tour production, event attendance, and event ROI.
• Builds and maintains strong partnerships with sales leadership and cross-functional stakeholders to ensure alignment on business priorities and performance goals.
• Effectively communicates event marketing strategies, initiatives, and results while driving continuous improvement and operational excellence across the region.
• Developing & Executing Marketing Strategy
• Develop and implement strategic plans to include budget considerations, site goals, and forecasts for appropriate activities.
• Developing Programs for Generating Traffic Flow/Business
• Coordinate with marketing operations and other site marketing programs on new initiatives to increase production in channels.
• Develop strategies and incentive programs to meet or exceed budgeted numbers.

Requirements

• High School diploma or GED, or 2 years of equivalent work experience; minimum 2 years experience in a similar position
• Proficiency in reading and writing English (additional language required for certain positions)
• Work in close contact with the general public in sales and marketing situations that require strong communication and customer service skills
• Demonstrate openness to adapt to different cultural contexts based on location
• Travel 20% to 50% of the time
• Must be willing to work weekends and holidays as required by business needs
• Developing & Executing Marketing Strategy
• Develop and implement strategic plans to include budget considerations, site goals, and forecasts for appropriate activities.
• Developing Programs for Generating Traffic Flow/Business
• Coordinate with marketing operations and other site marketing programs on new initiatives to increase production in channels.