Responsibilities

• Create and execute marketing plans, including grassroots and local promotions, to support venues and events managed by VSG
• Lead on-site marketing execution for assigned events by ensuring all promotional elements are delivered accurately and on time, as well as coordinate approved reviewers, photographers, and radio stations
• Support day-to-day operations of social media channels including content creation, scheduling, live event coverage, and fan engagement
• Oversee local influencer relationships, trade opportunities, and maintain an organized database to support event promotions
• Develop post-event recaps summarizing marketing initiatives and campaign performance for leadership and promoters
• Ensure all content and deliverables are accurate, aligned with brand standards, and reviewed prior to publishing
• Support digital marketing efforts including email marketing, website updates, digital advertising, and reporting analytics
• Coordinate with Game Operations team to plan and execute event promotions, giveaways, and celebrity appearances during home games
• Collaborate with internal teams (Ticket Office, Sales, Analytics, and Sports Marketing) to support event promotion and drive ticket sales
• Maintain strong relationships with promoters and advertising partners
• Coordinate media opportunities as needed
• Assist with media buying, budget tracking, and reconciliation of marketing expenses for each event
• Support graphic design for event marketing campaigns as needed
• Support overall storytelling and brand presence of VSG
• Perform other duties as assigned
• Game/Event Night responsibilities: Yes
• Approximate number of events worked per year: 75

Requirements

• Bachelor’s degree in marketing, communications, or related field preferred
• 1-2 years’ experience of marketing, communications, or related roles (entertainment/sports preferred)
• Experience managing social media platforms (Facebook, X, Instagram, YouTube, TikTok)
• Proficiency in Adobe Creative Suite and Microsoft Office
• Strong ownership and accountability with the ability to manage projects from start to finish without follow-up
• Ability to prioritize, manage time effectively, and handle multiple projects in a fast-paced environment
• High attention to detail with a commitment to accuracy and quality of work
• Strong communication skills, both written and verbal
• Ability to think creatively while maintaining brand consistency
• Sound judgement and decision-making skills
• Ability to work well under pressure and adapt to changing priorities