Event Marketing Associate

San Francisco, CA (Remote)

$95K/yr – $140K/yrMid Level3+ years expFull time

Posted 13 days ago

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Job Summary

Own end-to-end event programs from planning to post-event follow-up and drive scalable processes that improve impact while collaborating with Sales, Product Marketing, Design, and Operations to strengthen brand and pipeline.

  • Lead cross-functional event experiences that boost brand and demand
  • Measure performance to optimize future programs

Job Description

Responsibilities

  • Own the planning and execution of conferences, trade shows, customer events, webinars, and hosted experiences from planning through post-event follow-up.
  • Build repeatable processes that make our event program more effective and scalable.
  • Partner with Sales, Product Marketing, Design, and Operations to create thoughtful event experiences that strengthen our brand and support pipeline generation.
  • Manage vendors, venues, budgets, timelines, logistics, and on-site execution across multiple events.
  • Measure event performance and use those insights to improve future programs.

Requirements

  • 3+ years of experience in event marketing, field marketing, or a related marketing role.
  • Strong project management skills and exceptional attention to detail.
  • Comfortable managing multiple projects and priorities in a fast-moving environment.
  • Excellent written and verbal communication skills.
  • A bias toward ownership and a willingness to solve problems and improve how work gets done.
  • Willingness to travel throughout the year to support events.
  • Tools: HubSpot or similar CRM and marketing automation platforms.
  • Event platforms such as Goldcast, Luma, Splash, or similar.
  • Project management tools such as Notion, Asana, or Linear.
  • Google Workspace and modern collaboration tools.

Preferred

  • Experience working at a B2B SaaS or high-growth startup.
  • Experience planning conferences, trade shows, field marketing programs, or executive events.
  • Experience working in healthcare, health benefits, insurance, fintech, or another regulated industry.
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Thatch

Thatch is an all-in-one platform that makes it easy to offer your employees the most personalized healthcare experience. You decide what to spend, and your team gets great health benefits.

Founded in 2021
San Francisco, California, USA
153 employees (15 in marketing)

Traffic Signals

Monthly Visitors
51.4K
Monthly Google Ads Budget
$369.4K
Traffic Source Mix
Search
37.4%
Direct
49.4%
Referral
8.3%
Social
3.7%
Paid
1%

Headcount Trend

Current headcount: ~153

Marketing Team

Marketing Team Size
10 (7% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$84M
Last Raise
$40M
Series B, 11 months ago

Funding History

  • Apr 2025
    Series B • $40M
  • Sep 2024
    Series A • $38M
  • Feb 2023
    Pre Seed • $400K

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