Responsibilities

• Strategic Leadership: Define and execute the marketing technology roadmap to support global campaigns, personalization, and lead management across digital channels.
• Platform Ownership: Oversee the management and integration of web, marketing automation, customer data, and content management platforms.
• Analytics and Optimization: Lead analytics strategy to measure performance, improve attribution, and drive actionable insights that optimize marketing ROI.
• Cross-Functional Collaboration: Partner with marketing, IT, data, and sales teams to ensure technology aligns with business objectives and enhances customer experiences.
• AI and Innovation: Identify opportunities to leverage AI and automation to scale content delivery, optimize workflows, and enhance audience targeting.
• Governance and Compliance: Ensure adherence to global data privacy and consent regulations (GDPR, CCPA, ePrivacy).
• Vendor and Partner Management: Manage vendor relationships, contracts, and managed service providers (MSPs) to ensure value delivery and operational excellence.
• Team Leadership: Lead, mentor, and develop a team of marketing technologists, analysts, and platform administrators to build best-in-class capabilities.
• Budget and Resource Management: Oversee technology budgets and ensure efficient allocation of resources.

Requirements

• Bachelor’s Degree required
• Minimum of 8 years of related experience aligned to marketing operations, marketing technology, platform governance, systems integration, and digital transformation; or equivalent combination of education and relevant work experience.
• Proven experience leading digital transformation initiatives that improve marketing efficiency and customer engagement.
• Strong analytical mindset with experience in marketing analytics, data visualization, and performance measurement.
• Excellent leadership and cross-functional collaboration skills.
• Working knowledge of AI applications within marketing technology environments.
• Familiarity with global privacy and compliance standards.
• Ability to manage multiple projects and priorities in a fast-paced, evolving environment.
• Exceptional communication skills to bridge technical concepts with business strategy.

Preferred

• Master’s Degree preferred
• Deep experience with enterprise marketing technology stacks, integrations, governance, and cross-functional platform enablement
• Experience with the full marketing technology stack, including CRM, CDP, marketing automation, content management, digital asset management, event registration, video, analytics, paid media, and related integration platforms; SFDC MCA Certified Admin or Developer preferred.
• Experience supporting global commercial organizations and regulated digital marketing processes, including privacy, consent, email, cookie, and data-use requirements such as GDPR, CCPA/CPRA, CAN-SPAM, CASL, ePrivacy/PECR, TCPA, and HIPAA where applicable.

Benefits

• Competitive compensation
• Excellent healthcare including medical, dental, vision and prescription coverage
• Short & long term disability plus life insurance -- cost paid fully by CONMED
• Retirement Savings Plan (401K) -- CONMED matches your contributions dollar for dollar, with the potential for up to 7% per pay period
• Employee Stock Purchase Plan -- allows stock purchases at discounted price
• Tuition assistance for undergraduate and graduate level courses