Enterprise Marketing Data Analyst – Cross-Functional Insights & Visualization

Boston, MA (Hybrid)

$110K/yr – $120K/yrMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Turn data into decisions by owning the marketing analytics stack, turning business problems into data solutions, and delivering executive dashboards that drive ROI.

  • Own data requirements and KPI mapping across CRM, MAP, web analytics, and ads to enable trusted marketing decisions.
  • Build executive dashboards and automate reports to cut manual work and speed insights.
  • Turn complex datasets into concise, actionable insights for campaign optimization, funnel performance, and forecasting.

Job Description

Responsibilities

  • Engage with business units to understand their data needs, processes, and KPIs.
  • Map and document the data landscape across systems (CRM, MAP, web analytics, advertising platforms, product data, etc.).
  • Serve as the primary analytics liaison, ensuring marketing has accurate , accessible, and trusted data to support decision-making.
  • Translate business challenges into clear analytical requirements and data solutions.
  • Analyze marketing performance across channels, segments, and lifecycle stages to identify trends, gaps, and growth opportunities.
  • Transform complex datasets into concise insights that marketing leaders can act on.
  • Develop insights frameworks that support campaign optimization, ROI analysis, attribution, funnel performance, and forecasting.
  • Present findings with clarity, business context, and recommendations.
  • Design and build intuitive, executive-ready dashboards using platforms such as Tableau, Power BI, Looker, or similar.
  • Automate reporting to eliminate manual processes and improve data accuracy and speed.

Requirements

  • 3–7+ years of experience in Marketing Analytics, Marketing Operations, Business Intelligence, or Data Analysis.
  • Strong data visualization skills with hands-on experience in BI tools (Tableau, Power BI, Looker, Qlik, Domo, etc.).
  • Proficiency in SQL and structured data manipulation.
  • Experience with CRM (Salesforce), marketing automation tools (Marketo, HubSpot, Eloqua), and digital analytics platforms (GA4, Adobe Analytics).
  • Ability to translate data into clear insights and recommendations for non-technical audiences.
  • Strong communication , storytelling, and stakeholder-management skills.

Preferred

  • Experience in B2B SaaS, financial services, technology, or other data-driven environments.
  • Familiarity with attribution models, pipeline analysis, and forecasting.
  • Experience with AWS, Snowflake, BigQuery , dbt , or similar tools.
  • Background in statistics, predictive modeling, or experimentation.

Benefits

  • SS&C Technologies offers a comprehensive total rewards package designed to support your wellbeing, growth, and future. Our benefits include medical, dental, and vision coverage; a 401(k) plan with company match; paid time off, holidays, and parental leave; and professional development reimbursement opportunity.
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SS&C Technologies

SS&C is a leading global provider of mission-critical, cloud-based software and solutions for the financial and healthcare industries. Named to the Fortune 1000 list as a top U.S. company based on revenue, SS&C (NASDAQ: SSNC) is a trusted provider to more than 22,000 financial services and healthcare companies, with over 27,000 employees and operations in more than 35 countries. Built upon a foundation of expertise, innovation and excellent customer service, SS&C powers some of the largest financial and healthcare firms in the world.+++++++++++++++++ALPS Portfolio Solutions Distributor, Inc., ALPS Advisors, ALPS Funds and SS&C Technologies are affiliated. Distributed by ALPS Portfolio Solutions Distributor, Inc. AN INVESTMENT IN THE FUNDS INVOLVES RISK, INCLUDING LOSS OF PRINCIPAL. AN INVESTOR SHOULD CONSIDER INVESTMENT OBJECTIVES, RISKS, CHARGES AND EXPENSES CAREFULLY BEFORE INVESTING. TO OBTAIN A PROSPECTUS, WHICH CONTAINS THIS AND OTHER INFORMATION, CALL 1.877.398.8461 OR VISIT WWW.ALPSFUNDS.COM. READ THE PROSPECTUS CAREFULLY BEFORE INVESTING.

Founded in 1986
Windsor, Connecticut, USA
25K employees (510 in marketing)