Enrollment Management Marketing Specialist

Great Falls, MT (On-site)

$24/hr – $26/hrMid LevelFull time

Posted 3 weeks ago

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Job Summary

Own social content and enrollment marketing workflows across campuses, ambassadors, and campaigns to drive inquiries, visits, and applications.

  • Social Media & Content: Own channel strategy, content calendar, ambassador programs, and campus storytelling.
  • Campaigns & Partnerships: Run enrollment campaigns in collaboration with Admissions and Financial Aid to boost inquiries and yield.
  • Analytics & Reporting: Track engagement, reach, CTR, and conversions; translate data into actionable optimizations.

Job Description

Responsibilities

  • Lead Social Media & Digital Marketing
  • Develop and execute a social media strategy aligned with enrollment goals.
  • Manage Enrollment Management social media channels, including Instagram, TikTok, Facebook, and emerging platforms.
  • Create and maintain a content calendar supporting admissions and recruitment initiatives.
  • Monitor trends, engagement, and platform performance to optimize results.
  • Create Engaging Content
  • Produce videos, photography, graphics, and written content.
  • Showcase student stories, academic programs, campus life, career outcomes, and Catholic identity.
  • Coordinate student ambassadors and user-generated content.
  • Ensure consistency with University branding and messaging.

Requirements

  • Bachelor's degree in Marketing, Communications, or a related field.
  • Experience in social media marketing and content creation.
  • Strong written, verbal, and visual communication skills.

Preferred

  • Higher education, admissions, or enrollment marketing experience.
  • Experience with photography, videography, video editing, and marketing analytics tools.
University of Providence logo

University of Providence

The University of Providence is a private, Roman Catholic liberal arts university.In the 1850s extraordinary courage brought the Sisters of Providence to Montana on a mission to care for and educate those who weren't being served. That spirit is still alive at the University. Today, our students cultivate their own individual styles of uncommon courage, exploring personal frontiers as they prepare for living and making a living. We ask them to question what it means to be human in the 21st century. They examine the life of the mind and what it takes to be a productive human being. They contemplate spiritual and religious dimensions of life. Whatever their individual backgrounds, something deep inside moved and inspired them all to create brighter futures for themselves. Welcome to our community. Feel free to explore our website: www.uprovidence.edu. If you have questions, or would like to visit, let us know. We’d love to show you around.

Great Falls, Montana, USA
244 employees (6 in marketing)

Traffic Signals

Monthly Visitors
7.2K
Traffic Source Mix
Search
42.2%
Direct
16.4%
Referral
31.2%
Social
4.9%

Headcount Trend

Current headcount: ~243

Marketing Team

Marketing Team Size
6 (2% of company)
Marketing Roles Posted (Last 30 Days)
2

Recent News