Responsibilities

• Build, launch, and optimize email marketing campaigns for HVAC and home service clients
• Create customer journeys, automated workflows, and lifecycle marketing programs
• Segment audiences and manage CRM data for targeted communication strategies
• Develop promotional, seasonal, membership, retention, and reactivation campaigns
• Monitor campaign performance and provide insights and recommendations based on open rates, click-through rates, conversions, and engagement
• Collaborate with internal marketing teams to align email initiatives with broader client goals
• Manage campaign calendars and ensure timely execution across multiple accounts
• Troubleshoot campaign issues and maintain email deliverability best practices
• Support reporting and communicate results through client meetings and presentations
• Document processes and contribute to continuous improvement initiatives

Requirements

• 2+ years of email marketing, CRM marketing, marketing automation, or lifecycle marketing experience
• Experience managing campaigns inside platforms such as Mailchimp, HubSpot, Klaviyo, ActiveCampaign, Constant Contact, ServiceTitan Marketing Pro, or similar tools
• Strong understanding of audience segmentation, customer journeys, automation, and campaign performance metrics
• Experience analyzing campaign data and translating insights into action
• Excellent written communication and project management skills
• Comfortable managing multiple priorities in a remote environment
• Experience supporting clients or working in an agency environment is a plus
• Experience in HVAC, plumbing, home services, or ServiceTitan is preferred but not required

Preferred

• Experience in HVAC, plumbing, home services, or ServiceTitan is preferred but not required
• Experience supporting clients or working in an agency environment is a plus

Benefits

• Medical, dental, and vision coverage
• 401(k) with employer match
• Paid time off and paid holidays
• Employee Assistance Program and life insurance options
• Fully remote work environment
• Opportunity to work with a collaborative, growth-focused team
• Exposure to a variety of brands and marketing strategies across the home services industry