Responsibilities

• Partner with Site, Retail, Creative & Marketing teams to coordinate campaign requirements, assets, timelines and execution.
• Manage the end-to-end process of email campaign execution, including building, scheduling, testing, and deployment.
• QA email campaigns through proofing and testing to ensure accurate execution of links, content and targeted assets across desktop and mobile platforms, email clients and dark mode.
• Own weekly, monthly & quarterly email performance reporting; monitor key campaign KPIs, identify trends and opportunities, and recommend optimizations based on results.
• Share email performance insights, learnings and successful content with cross-functional channel partners to inform broader marketing efforts.
• Manage multiple concurrent email campaigns and deadlines while maintaining a high standard of accuracy and execution.
• Partner with CRM and Data teams to accurately execute campaign audience, segmentation and targeting requirements.

Requirements

• 3+ years of hands-on experience executing email marketing campaigns, ideally within a high-volume retail, luxury, fashion, or consumer environment.
• Excellent organizational skills, attention to detail, ability to multitask, manage deadlines and prioritize.
• Ability to independently manage campaign production from intake through deployment, proactively identifying and resolving issues.
• Hands-on proficiency with Salesforce Marketing Cloud (SFMC), including Email Studio, campaign builds, audiences and segmentation set-up, dynamic/personalized content, testing, deployment, and reporting.
• Working knowledge of HTML/CSS with the ability to troubleshoot common email rendering and production issues across devices and email clients.
• Familiarity with Google Analytics (GA4), including campaign performance analysis and UTM-based tracking.
• Excellent verbal and written communication skills.
• Strong visual judgment, exceptional proofreading/QA, and comfort interpreting campaign performance data.
• A proactive team player with a positive "can-do" attitude, actively collaborating with internal and external partners.
• Highly adaptable and able to thrive in a fast-paced, priority-driven environment, demonstrating a sense of urgency when necessary.