Email Content Coordinator

Carlsbad, CA (On-site)

$28/hr – $30/hrMid Level2+ years expFull time

Posted 3 weeks ago

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Job Summary

Own the news and promotion cadence for product launches across emails, news posts, and website banners, coordinating with brand, legal, and PM to secure approvals and meet deadlines while spotlighting product details to collectors.

  • News & Launch Communications: Own news posts, emails, and banners for product launches and promotions.
  • Calendar & Execution: Maintain an organizational calendar and weekly posting schedule to ensure on time delivery.
  • Cross-Functional Alignment: Secure legal/licensor approvals and translate product details into customer content.

Job Description

Responsibilities

  • Creates compelling news posts, e-mails, and website banners to support all product launches and promotions on Upper Deck’s online platforms
  • Create news posts to inform customers about activities occurring on the website
  • Works closely with different departments, including the brand, legal, and project management teams to secure necessary legal and licensor approvals for all e-mails, news posts, and banners
  • Creates and maintains an organizational calendar for the status of all news posts, e-mails, banners and approvals to ensure delivery of all critical deadlines
  • Manages and monitors a weekly posting schedule that outlines when each news post and email will be published
  • Review product documents and checklists for each product to determine key details to include in emails and news posts
  • Monitors product inventory levels and develops news posts to inform customers about product availability
  • Writes news posts to spotlight specific aspects of a product to re-engage with collectors
  • Reviews results of news posts and e-mail campaigns to generate key take-away and actionable items based on the data

Requirements

  • Bachelor’s degree in business, Marketing or a closely related field or equivalent experience.
  • 2+ years of experience in marketing, social media, promotions, advertising or related area.
  • Knowledge of Salesforce Marketing Cloud a plus
  • Knowledge of graphics programs (Adobe Photoshop, Canva) a plus
  • Knowledge of sports and entertainment a plus
  • Knowledge of trading cards, memorabilia, Comic Books, Collectibles, and NFT collectibles a plus
  • Strong writing, editing and proofreading skills
  • Ability to manage a multitude of projects with varying deadlines
  • Strong focus on executing overall objectives and strategies
  • Excellent communication skills

Preferred

  • Knowledge of Salesforce Marketing Cloud
  • Knowledge of graphics programs (Adobe Photoshop, Canva)
  • Knowledge of sports and entertainment
  • Knowledge of trading cards, memorabilia, Comic Books, Collectibles, and NFT collectibles
The Upper Deck Company logo

The Upper Deck Company

2.8 Glassdoor

Upper Deck, headquartered in Carlsbad, Calif., is a worldwide sports and entertainment company built on the pillars of quality craftsmanship, authenticity and innovation with a dedication to creating products that turn memorable moments into collectibles. Upper Deck revolutionized the sports trading card industry with anti-counterfeit holograms, high quality card stock and stunning photography in its inaugural 1989 baseball set, and since then its mission has been to capture the excitement of the game and deliver it to fans of all ages. The cornerstone of Upper Deck’s business, which opened in 1989, is based on sports trading cards. As its brand has evolved to include other products over the years, the company now creates exclusive memorabilia, gaming products, collectible cards and a wide array of sports trading cards.Find more information at www.upperdeck.com, www.upperdeckstore.com, www.UpperDeckBlog.com or follow us on Facebook (UpperDeck), Twitter (@UpperDeckSports and @UpperDeckEnt), and YouTube (udvids).

Founded in 1988
Carlsbad, California, USA
609 employees (298 in marketing)
24% recommend to a friend
53% CEO approval

Traffic Signals

Monthly Visitors
148.6K
Traffic Source Mix
Search
50.4%
Direct
41.6%
Referral
4.4%
Social
2.9%
Paid
0.6%

Headcount Trend

Current headcount: ~610

Marketing Team

Marketing Team Size
98 (16% of company)
Marketing Roles Posted (Last 30 Days)
2

Recent News