Ecommerce Specialist

Livonia, MI (Remote)

zł164K/yr – zł298K/yrSenior Level7+ years expFull time

Posted 4 weeks ago

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Job Summary

Own the end-to-end ecommerce and digital sales path for scalable revenue, translating GTM priorities into product-page experiences, governance, and buyer journeys.

  • Own ecommerce execution from product pages to conversion paths with governance and templates.
  • Coordinate cross-functional partners to embed digital store experiences into campaigns and pipelines.
  • Track funnels, run tests, and drive revenue impact through analytics and optimizations.

Job Description

Responsibilities

  • Play a key role in evolving our digital sales strategy by applying the Digital Sales Playbook to improve customer journeys and unlock self-serve revenue opportunities
  • Translate GTM priorities into ecommerce execution across software product pages, offers, merchandising, promotions, and conversion paths
  • Drive adoption of approved webpage templates, components, and product page guidelines to improve consistency and scalability across digital experiences
  • Support and optimize digital listings for software products to ensure accurate product data, strong content quality, and alignment with templates, standards, and internal guidelines
  • Partner with Product Marketing, Digital Experience, Global Sales & Customer Success, Xcelerator Ecosystem and Marketplace, Content Strategy, Digital Engagement Center, and Data & Analytics teams to ensure digital store experiences are integrated into campaign and program execution
  • Support execution of the full digital path to purchase, including demos, trials, nurture paths, buyer guides, review sites, and add-to-cart/checkout readiness
  • Track funnel performance, identify drop-offs, and support optimization through testing, reporting, and continuous improvement
  • Establish and follow governance standards for ecommerce execution, including product page requirements, offer structures, promotion rules, and global vs. regional execution guardrails
  • Document repeatable standards, playbooks, and test-and-learn outcomes to improve predictability, speed, and quality across products and regions
  • Operate with agility and a revenue-focused GTM approach, adapting quickly to business priorities while staying focused on conversion, pipeline contribution, and digital revenue impact

Requirements

  • 7+ years in ecommerce, digital sales, or growth marketing
  • Experience optimizing digital funnels and customer buying journeys
  • Strong analytical skills to turn data into actionable insights driving revenue growth

Preferred

  • Bachelor’s degree in marketing, data analytics, technology, business, CX, or related field preferred

Benefits

  • Siemens offers a variety of health and wellness benefits to our employees. Details regarding our benefits can be found here: https://jobs.sw.siemens.com/benefits/
Siemens Digital Industries Software logo

Siemens Digital Industries Software

We help organizations of all sizes digitally transform using software, hardware and services from the Siemens Xcelerator business platform. Our software and the comprehensive digital twin enable companies to optimize their design, engineering and manufacturing processes to turn today's ideas into the sustainable products of the future. From chips to entire systems, from product to process, across all industries. We help transform the everyday as part of @Siemens, To learn more, visit http://sw.siemens.com.

Founded in 2007
Plano, Texas, USA
19K employees (953 in marketing)

Traffic Signals

Monthly Visitors
8.4M
Monthly Google Ads Budget
$530.7K
Traffic Source Mix
Search
51.5%
Direct
38%
Referral
6.9%
Social
2.3%
Paid
1.3%

Headcount Trend

Current headcount: ~19.3K

Marketing Team

Marketing Team Size
713 (4% of company)
Median Career Experience
14 years
Median Tenure
5 years
Marketing Roles Posted (Last 30 Days)
7

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