eCommerce, Marketing Associate - Search

Niles, IL (Hybrid)

Salary Not AvailableMid Level2+ years expFull time

Posted 1 month ago

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Job Summary

Own the core marketing analytics and optimization for Bradford’s site network, turning data into action across SEO/SEM, paid media, and AI-enabled workflows.

  • Plan, execute and analyze campaigns, with clear ownership of KPI outcomes and channel performance.
  • Turn campaign data into strategic recommendations for internal clients and cross-functional partners.
  • Drive adoption of automation and AI tools to streamline operations and unlock efficiency.

Job Description

Responsibilities
  • Assist with strategic planning, execution and analysis of marketing campaigns for Bradford’s network of sites.
  • Providing accurate and timely sales and performance reports using industry standard tools.
  • Work with both internal and external partners to collaborate, optimize, and execute marketing campaigns in line with key performance metrics.
  • Collaborate with other team members to develop tests and implement performance marketing approaches for various products and programs.
  • Deliver against set KPIs including engagement and sessions.
  • Evaluate and recommend new advertising/coordination efforts across internal departments.
  • Analyze marketing campaigns (by channel, by product, as appropriate), providing strategic insights and recommendations – and presenting them to internal clients.
  • Support the analysis, reporting and optimizing of paid search programs for Bradford’s network of sites and all “internal” clients, working with team members to plan and execute marketing messages and campaigns in various search engine-marketing channels (e.g. pay-per-click, pay-per-call, paid inclusion and natural search).
  • Researching targeted keywords / search phrases through third party tools and recommending keyword lists.
  • Researching SEO/SEM competitor rankings, positioning, etc.
Requirements
  • Bachelor's degree in Marketing, Finance, Accounting, Marketing and Technology Management, Mathematics/Statistics, Public Relations, or Communications.
  • 0-2+ years experience, including internship in direct marketing within digital media.
  • Strong analytical skills and expertise with Microsoft Excel.
  • Experience with budgeting.
  • Problem solving and trouble shooting skills.
Preferred
  • Management of internal or external client relationships is a plus.
  • Experience presenting to groups or public speaking is a plus
  • Familiarity with Power Automate and emerging AI-based technologies.
Benefits
  • Bradford at a glance: - Our scale: We have over 250 employees based out of our global headquarters right outside of Chicago, we have marketing operations in over 10 countries worldwide, and have over 32 million customers served.
  • - Compensation and benefits: We offer a competitive compensation plan and great benefits, with some benefits starting from day 1!
  • - We own the company: Employee Stock Ownership Plan (ESOP) which allows you to not only derive the benefits of working as an employee at The Bradford Group, but also gain the benefits of being an owner.
  • - Professional Development: There is always room to learn! We offer a Professional Development Program, a Mentor Program, and LinkedIn Learning to our teams as well as additional hands-on training and development. Our teams utilize a continuous performance management and development structure for feedback. We meet quarterly to focus on the future!
  • - Our values: Honesty. Innovation. Respect. Teamwork. Giving back. These are just some of the core values that drive our team members. Our team strives to build a culture of continuous feedback where anyone can share and create our “next big idea,” among diverse and inclusive teams.
  • - Flexibility and wellness: Whether it’s offering hybrid environment (onsite/remote) for our corporate staff, to a generous, front-loaded PTO and holiday package to all staff and corporate wellness initiatives such as an annual health fair and an onsite fitness center, we are committed to our team members well-being. New hires start with 16 days of PTO and 8 paid holidays per year.
  • - Perks and more: We have a Business Casual Work Environment, Health and Dental Insurance, Vision, Life Insurance, Disability Insurance, Paid Time Off (PTO), Direct Deposit, Credit Union, Flexible Spending Accounts, Health Savings Accounts, Employee Assistance Program, Employee Referral Bonus Program, 401(k), Profit Sharing, Tuition Reimbursement, and Toastmaster’s memberships, a Peer Recognition Program, Product Discounts and more!
The Bradford Exchange logo

The Bradford Exchange

3.1 Glassdoor

The Bradford Group of companies are leaders in artistic expressions and designs, offering truly one-of-a kind products from architectural villages to coins and jewelry, to one-of-a-kind collectibles. We are the place where your passions become art.

Founded in 1973
Niles, Illinois, USA
844 employees (201 in marketing)
41% recommend to a friend

Traffic Signals

Monthly Visitors
1.7M
Monthly Google Ads Budget
$67.9K
Traffic Source Mix
Search
20.6%
Direct
48.7%
Referral
4.1%
Social
18.6%
Paid
7.9%

Headcount Trend

Current headcount: ~847

Marketing Team

Marketing Team Size
123 (15% of company)
Median Career Experience
11 years
Median Tenure
8.3 years
Marketing Roles Posted (Last 30 Days)
2