Responsibilities

• Technical SEO & Engineering Alignment - Maintain technical site health including faceted navigation, canonicalization at scale, indexation strategies and CWV across large, multi-brand product catalogs.
• - Implement and manage advanced structured data.
• - Audit and optimize rendering, out-of-stock logic, faceted URLs and site architecture.
• - Partner directly with web dev and product teams to write technical tickets, define acceptance criteria, conduct QA and embed SEO into release cycles.
• On-Page SEO & Category Optimization - Perform keyword research and intent mapping for core categories and products.
• - Audit and maintain programmatic metadata rules for product and category pages, while manually optimizing high-value category pages.
• - Optimize category page copy to align with primary and secondary search intent.
• AI Search Strategy - Develop strategies to maximize brand visibility, citation share and product. recommendations across AI search platforms.
• - Optimize content and site structure for RAG retrieval in AI shopping engines.
• Content & Information Gain - Fully own content hub strategy and execution, managing the editorial calendar from ideation to publication.

Requirements

• 4+ years of hands-on e-commerce SEO experience managing large-scale sites, faceted navigation and modern platforms.
• 2+ years of experience managing direct reports
• Deep expertise in technical SEO paired with a solid understanding of how LLMs and AI platforms retrieve, parse and cite information.
• The “SEO Champion” Mindset: Influential, proactive and collaborative. Proven record of building revenue-driven business cases and securing priority in engineering sprints.

Preferred

• Experience with Conductor Intelligence & Web Monitoring (preferred, not required)
• Experience with RioSEO & Local Manager (preferred, not required)

Benefits

• The company reserves the right to modify this job description with or without notice. Employees may be asked to perform additional duties outside of normal job scope on a temporary basis per company policy.