Responsibilities

• Manage and optimize the PatscoPatch Amazon listing
• Manage Amazon Seller Central
• Create, manage, and optimize Amazon PPC campaigns
• Manage Sponsored Products, Sponsored Brands, and Sponsored Display campaigns
• Conduct Amazon keyword, search-term, and competitor research
• Optimize product titles, bullet points, descriptions, images, video, and A+ Content
• Monitor and improve ACoS, TACoS, ROAS, CPC, CTR, conversion rate, and organic ranking
• Manage advertising budgets and eliminate unprofitable ad spend
• Provide weekly Amazon advertising and sales reports
• Manage and grow the PatscoPatch TikTok Shop

Requirements

• Minimum 3 years of hands-on digital marketing or e-commerce experience
• Hands-on experience with Amazon Seller Central
• Demonstrated experience managing Amazon PPC
• Experience with Google Ads/PPC
• Experience with social media marketing and content creation
• Understanding of TikTok and short-form video marketing
• Strong understanding of e-commerce conversion and customer acquisition
• Ability to analyze advertising and sales data
• Strong written and verbal communication skills
• Excellent organizational and project-management skills

Preferred

• TikTok Shop
• TikTok Ads Manager
• TikTok content creation
• Amazon Brand Registry
• Amazon A+ Content
• Amazon Attribution
• Walmart Seller Center
• Walmart Connect
• Google Analytics
• Google Merchant Center