Director / VP of Growth

Boston, MA (Remote)

Salary Not AvailableDirector/Executive8+ years expFull time

Posted 3 months ago

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Job Summary

Drive full-funnel growth for Feast & Fettle, owning strategy, CAC-to-LTV, attribution, paid acquisition, lifecycle, and partnerships while building the initial team hands-on.

  • Must-have: Seven or more years in D2C or e‑commerce with the most recent three as an IC or player‑coach.
  • Standout: AI‑native workflows using Claude/ChatGPT as core infrastructure and deliberate usage opinions.
  • Standout: End-to-end P&L ownership with LTV modeling and multi‑channel acquisition awareness.

Job Description

Drive full-funnel growth for Feast & Fettle, owning strategy, CAC-to-LTV, attribution, paid acquisition, lifecycle, and partnerships while building the initial team hands-on.

  • Must-have: Seven or more years in D2C or e‑commerce with the most recent three as an IC or player‑coach.
  • Standout: AI‑native workflows using Claude/ChatGPT as core infrastructure and deliberate usage opinions.
  • Standout: End-to-end P&L ownership with LTV modeling and multi‑channel acquisition awareness.
Feast & Fettle logo

Feast & Fettle

2.7 Glassdoor

F&F is a local, fully prepared meal service serving Rhode Island, Massachusetts, New York, Connecticut, New Hampshire, New Jersey, Maine, Washington DC, Maryland, and Virginia.Founded in 2016 by former personal chef Maggie Pearson, F&F was built on a simple belief: people deserve real, home-cooked meals made with fresh ingredients, without trading quality for convenience.

Founded in 2016
East Providence, Rhode Island, USA
96 employees (5 in marketing)
25% recommend to a friend

Traffic Signals

Monthly Visitors
93.5K
Monthly Google Ads Budget
$2.2K
Traffic Source Mix
Search
27.7%
Direct
63.5%
Referral
4.8%
Social
2.9%
Paid
0.9%

Headcount Trend

Current headcount: ~95

Marketing Team

Marketing Team Size
4 (4% of company)

Funding

Total Funding
$1.4M
Last Raise
$1.2M
Seed, 6 years ago

Funding History

  • Sep 2020
    Seed • $1.2M
  • Oct 2018
    Seed • $145K
  • Feb 2018
    Seed • $76K

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