Responsibilities

• The Scientific P2P & MedEd Marketing Lead will be responsible for the success of an expansive P2P education and promotion platform, encompassing speaker programs, clinical experience roundtables, advisory boards, and other activities.
• This role requires senior level marketing expertise and strong strategic and analytical thinking as well as creativity and decision-making skills.
• P2P (Peer-to-Peer) strategy, planning, and execution
• Develop educational content consistent with overall brand strategy to drive impactful peer to peer engagements.
• Lead national and regional peer to peer programming and execution, including development of speaker program materials and coordination with sales leads.
• Partner with Medical Affairs to provide commercial perspective on publications, scientific communications, and real-world evidence/ HEOR data generation.
• Ensure that all marketing activities are in compliance with regulatory and legal requirements.
• Must adhere to Iovance Biotherapeutics’ core values, policies, procedures, and business ethics.
• Perform miscellaneous duties as assigned.
• Travel – 30%

Requirements

• 12+ years of relevant marketing or related healthcare experience required.
• A bachelor’s degree in marketing or related fields is required.
• Knowledge of oncology drug development and understanding of melanoma disease
• Demonstrated ability to own and execute commercial facing scientific marketing strategy in a resource-lean fast moving biotech environment.
• Awareness of competitive dynamics, emerging science and trends within melanoma and immuno-oncology
• Practical experience in biotech or pharmaceutical commercial functions, preferably within small or mid-size organizations.
• Hands on ability developing scientific marketing strategies aligned with brand objectives.
• Comfort operating with limited infrastructure, taking initiative, and driving workstreams independently while collaborating cross-functionally.
• Strategic thinking
• Strong prioritization and execution skills, with the ability to adapt quickly to changing data, timelines, and business needs.

Preferred

• Cell Therapy experience is desirable.
• An advanced science degree such as MD, PharmD, PhD or an advanced business degree such as an MBA is desirable.