Responsibilities

• Develop and execute integrated digital marketing campaigns from announcement through a book’s publication and beyond.
• Own day-to-day management of Berkley Pub and Ace Books social media channels, including Instagram, TikTok, Threads, and emerging platforms.
• Lead content planning, creation, copywriting, and publishing across assigned social channels while maintaining a consistent brand voice.
• Partner with the Berkley Romance social media content creator to develop engaging, platform-first content that amplifies key campaigns and connects with readers.
• Manage and grow online reader communities and influencer programs, identifying opportunities to deepen engagement and maximize reach.
• Analyze campaign performance using platform analytics and provide recommendations based on audience insights and trends.
• Coordinate multiple marketing campaigns simultaneously with publicity, editorial, design, and external partners.
• Identify emerging social media trends and recommend innovative marketing opportunities for Berkley and Ace titles.
• Assist in planning and executing virtual and in-person events that build reader communities, generate excitement for Berkley titles, and strengthen relationships with authors, influencers, and fans.

Requirements

• 3–5 years of experience in digital marketing, social media marketing, publishing, entertainment, or a related consumer brand.

Preferred

• Experience with Canva, Adobe Creative Suite, email marketing platforms, and content management systems preferred.

Benefits

• Medical/Prescription drug insurance
• Dental
• Vision
• Health Care/Dependent Care Flexible Spending Account
• Health Savings Account
• Pre-Tax and Roth 401(k)
• Short and Long-Term Disability Insurance
• Life/AD&D Insurance
• Commuter Benefits
• Student Loan Repayment Program