Director, US Oncology Marketing, Breast Cancer Strategy Lead

North Wales, PA (Hybrid)

$191K/yr – $300K/yrDirector/Executive8+ years expFull time

Posted 2 hrs ago

Job Description

Responsibilities

  • Lead the development of U.S. HCP strategy, positioning, messaging, and launch plans for sac-TMT in breast cancer.
  • Translate emerging clinical data, customer insights, market research, analytics, and competitive intelligence into actionable commercial strategies and recommendations.
  • Lead launch readiness planning, including milestone development, risk assessment, scenario planning, and executional readiness.
  • Guide the development of HCP promotional campaigns, disease education initiatives, congress strategies, scientific engagement resources, and customer engagement plans.
  • Monitor the evolving breast cancer treatment landscape, clinical programs, treatment guidelines, and competitive activity to inform strategic decision-making.
  • Support portfolio prioritization, investment decisions, and long-range franchise strategy.
  • Partner with Global Marketing to ensure U.S. customer needs, market dynamics, and commercial priorities are reflected in global strategy and launch planning.
  • Serve as the commercial Product Owner for HCP customer engagement, owning the product vision, outcome roadmap, and prioritized omnichannel backlog aligned with brand strategy, customer needs, and business objectives.
  • Lead Customer Agile Team planning and execution, setting priorities, making trade-offs, removing barriers, and focusing resources on the highest-impact opportunities.
  • Translate commercial strategy and customer insights into clear engagement plans, executional priorities, and measurable outcomes.

Requirements

  • Required: Bachelor’s degree
  • Preferred: Advanced degree, such as an MBA, PharmD, PhD, MPH, or equivalent
  • Minimum eight years of marketing experience within the pharmaceutical, biotechnology, or healthcare industry, including at least five years of oncology marketing experience.
  • Demonstrated experience leading commercial strategy, product launch planning, or major business initiatives.
  • Demonstrated, hands-on experience building OMM capabilities through CATs or a directly comparable enterprise Agile marketing model, including operating norms, governance, test-and-learn practices, performance measurement, and omnichannel engagement.
  • Proven experience working directly within a Customer Agile Team and serving in a Product Owner or equivalent decision-making role, with accountability for product vision, outcome roadmaps, backlog prioritization, strategic trade-offs, and customer and business outcomes.
  • Experience translating brand strategy, customer insights, market research, and analytics into engagement roadmaps, operational priorities, measurable outcomes, and continuous optimization.
  • Demonstrated ability to lead complex cross-functional initiatives, drive alignment across matrix organizations, and communicate effectively with senior leaders.
  • Experience developing promotional materials and navigating Legal, Regulatory, and Medical review processes while managing multiple priorities and critical business milestones.

Preferred

  • U.S. Oncology marketing experience.
  • Oncology launch experience.
  • Breast cancer oncology experience.
  • Alliance partnership experience.
  • U.S. and Global marketing experience.
  • Experience with antibody-drug conjugates or other targeted oncology therapies.

Benefits

  • We offer a comprehensive package of benefits. Available benefits include medical, dental, vision healthcare and other insurance benefits (for employee and family), retirement benefits, including 401(k), paid holidays, vacation, and compassionate and sick days.

Salaries

Posted range

$191K/yr – $300K/yr

Taken straight from the job posting.

See all Merck salaries

Marketing Team

Marketing Team Size
4 (3% of company)
Marketing Roles Posted (Last 30 Days)
15

Funding

Total Funding
$74M
Last Raise
$56M
Series B, 5 years ago

Funding History

  • Sep 2020
    Series B • $56M
  • Mar 2020
    Venture Round • $3M
  • Jan 2017
    Series A • $15M

Traffic Signals

Monthly Visitors
683.2K
Traffic Source Mix
Search
43.9%
Direct
40.8%
Referral
9.4%
Social
4.9%
Paid
0.8%

Headcount Trend

Current headcount: ~127