Responsibilities

• Develop strategic, partner-specific integrated marketing programs across digital, print, social, custom content, experiential activations, native advertising, and data-driven marketing solutions.
• Collaborate with cross-functional teams—including Sales, Campaign Strategy, Content Studio, and other internal stakeholders—to create innovative programs that grow revenue, strengthen margins, and deliver exceptional client outcomes.
• Identify proactive opportunities and develop compelling marketing concepts that help preempt traditional RFP processes and position Hearst as a strategic partner.
• Create persuasive proposals, presentations, sell sheets, and other marketing materials that clearly communicate integrated partnership opportunities.
• Partner with post-sale teams to ensure seamless transitions from proposal to execution, supporting successful program delivery that meets or exceeds client expectations.
• Leverage client, category, industry, and audience insights to inform strategy, uncover opportunities, and strengthen marketing recommendations.
• Build strong relationships with internal stakeholders, external vendors, and third-party partners to expand Hearst's integrated marketing capabilities and offerings.
• Serve as a strategic leader by monitoring marketplace trends, competitive activity, and industry best practices while ensuring all marketing work reflects the highest standards of creativity, brand integrity, and execution.

Requirements

• 4+ years of experience developing integrated marketing programs, brand partnerships, or related marketing strategy experience.
• Demonstrated success developing both strategic concepts and executional marketing programs within a fast-paced environment.
• Strong strategic thinking, analytical, problem-solving, and resource management skills.
• Excellent copywriting, storytelling, and presentation development abilities.
• Outstanding written and verbal communication skills with the ability to influence stakeholders and present ideas to senior leaders and clients.
• Proven ability to manage multiple priorities while collaborating effectively in a cross-functional, team-oriented environment.
• Positive, solutions-oriented mindset with a strong sense of ownership, curiosity, and drive for results.
• Proficiency with Microsoft Office and Apple Keynote.
• Ability to work in our New York City office four days per week as part of our hybrid work model.

Preferred

• Interest in or familiarity with editorial media, youth, and wellness industries is a plus.

Benefits

• Work with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries.
• Grow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events.
• Work-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities.
• Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.
• Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1.
• Plan for Your Financial Future: Enjoy competitive financial perks, including a 401(k) plan with a generous company match.