Responsibilities

• Own the end-to-end operational framework for integrated marketing campaigns—from intake and briefing through execution, launch, and post-mortem
• Serve as the primary coordination point across Growth, Content, Creative, and Lifecycle to align timelines, dependencies, and deliverables
• Build and maintain a campaign calendar that provides full visibility across active and planned programs
• Drive accountability across stakeholders with clear RACI structures, workback schedules, and milestone tracking
• Own and evolve the marketing technology stack (CRM, DAM, PM Tools), evaluating new tools as the business scales
• Help develop a standardized performance framework so every campaign is evaluated on consistent metrics with clean tagging and attribution
• Document and systematize how marketing works—from campaign intake to creative briefs to launch checklists—so the team spends less time coordinating and more time executing

Requirements

• 7+ years in marketing operations, revenue operations, or a closely related function
• At least 2 years in a director-level or senior leadership role
• Demonstrated experience running cross-functional campaign operations at a consumer business, ideally CPG.
• Deep hands-on knowledge of marketing automation platforms
• Experience owning or co-owning the martech stack evaluation, procurement, and implementation process
• Exceptional organizational and project management skills; you bring structure without bureaucracy
• Strong communicator who can translate operational complexity into clear updates for leadership

Preferred

• Experience at a high-growth startup where you had to build from the ground up
• Background working closely with a Sales, Creative and or Product Ops functions
• Experience managing a small team or cross-functional pod

Benefits

• Manhattan office with a flexible hybrid setup and generous PTO
• Competitive compensation and equity
• Fully-paid health, dental, and vision insurance
• At Create Wellness, we're building a category-defining wellness brand that helps people feel their best every day. You'll join a small, high-output team where your work will have immediate and visible impact. We move quickly, expect a lot from ourselves and each other, and have fun while doing it. This role has a real seat at the table—you'll directly shape how Create goes to market.