Director, Search New York, NY at schireson | New York City, NY | $140K/yr – $155K/yr

schireson

Director, Search New York, NY

New York City, NY (On-site)

$140K/yr – $155K/yrDirector/Executive6+ years expFull time

Posted 3 weeks ago

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Job Summary

Own multi-account paid search performance and translate client goals into data-driven search strategies, with a lens on AI driven optimization and growing a small team.

Growth leadership: Own performance narratives and portfolio targets with data-grounded stories.
Strategy & AI: Execute gen AI search campaigns including Performance Max and Smart Bidding, and shape cross-portfolio tactics.
People & delivery: Manage 2-4 direct reports with day-to-day coaching and feedback.

Job Description

Own performance and day-to-day client relationships for your accounts, and report progress against portfolio-level targets with clear, data-grounded narratives
Execute paid search and generative AI search strategy, including Performance Max, AI-powered Smart Bidding, and emerging gen AI ad surfaces, and contribute ideas that help shape strategy across the portfolio
Uphold best practices across your team, including testing frameworks, QA standards, and knowledge-sharing processes
Manage and develop 2-4 direct reports, including day-to-day coaching and performance feedback
Serve as a senior client contact, and partner with the Senior Director on issues that need executive-level involvement
Translate client business objectives into search strategies, and connect search activity to the broader channel plan
Manage day-to-day advertising spend across your paid search accounts
Advise clients and internal teams on how machine learning, automation, and generative AI tools can improve search performance
Build and present media plans, performance reports, and strategic recommendations to client stakeholders
Stay current on changes in search and AI, and share findings with your team and the Senior Director to help shape the practice's direction

schireson

Schireson is a leading data science firm delivering transformative solutions in marketing and media. We believe the transformational potential of data science requires the combination of superior technical capabilities and deep business context. This allows us to solve key business issues for our clients and drive meaningful improvements to revenue and profitability. Schireson has offices in New York, Seattle, Boston, Austin and San Francisco. Our services include:Marketing Strategy: Qualitative and quantitative market research services that deliver unique reports and marketing strategy insights to advertisersMedia Optimization: Data science solutions that facilitate efficient, transparent and profitable advertising placement for media publishersMarketing and Media Activation: Connects Schireson’s audience segmentation capabilities with its campaign optimization technology to allow clients to better plan and execute their advertising campaigns

Founded in 2004

New York, New York, USA

3 employees

www.schireson.com