Responsibilities

• Oversee all operations and sales for gameday special events and activities
• Design and implement fan experience, marketing, and sales campaigns for assigned sports.
• Assist the Deputy Athletics Director and Assistant Athletics Director in the game presentation of men’s football and basketball games
• Assist the Deputy Athletics Director and Assistant Athletics Director of Marketing & Fan Engagement in all marketing and sales campaigns surrounding revenue generating sports
• Support the Assistant Athletics Director of Marketing & Fan Engagement in recruitment, scheduling, and training of the student intern program
• Oversee all operations and sales for property specific revenue drivers
• Coordinate and implement activation features within the university athletics app
• Coordinate with the Assistant Athletics Director of Marketing & Fan Engagement on social media campaigns
• Work directly with university sports properties on fulfillment and in-game sponsorship activations for home sports games
• Analyze data from email correspondence, social media, and the university athletics app to ensure that sponsors receive optimal ROI and advise the university athletics team on ways to improve communication to season ticket holders, alumni, fans, and students

Requirements

• Bachelor’s Degree required
• 1+ years of experience in sports marketing
• Strong storytelling skills and experience
• Ability to work in a collaborative team setting while also being self-motivated and organized
• Excellent communication and time management skills
• Ability to lift up to 25 lbs
• Ability to work outside of typical business hours as needed, potentially including, but not limited to, evenings, weekends, and holidays

Preferred

• Master’s Degree preferred
• Familiarity of NCAA rules, college athletics content trends, and current social and digital media trends and specifications preferred