Director of Revenue Marketing

District of Columbia, USA (Hybrid)

$150K/yr – $175K/yrDirector/Executive8+ years expFull time

Posted 10 days ago

Job Summary

Own and forecast Marketing and SDR-generated new-logo pipeline across commercial and government markets, leading integrated demand generation, ABM, and revenue programs with a strong focus on federal marketing and partner-aligned growth.

  • Own revenue strategy and ROI for events and field programs and target-account activation.
  • Lead a diverse marketing team including SDRs, lifecycle, field, and federal marketing functions.
  • Coordinate with Revenue Operations and external agencies to optimize funnel, attribution, and AI-enabled growth.

Job Description

Responsibilities

  • Own and forecast Marketing and SDR-generated new-logo pipeline across commercial and government markets.
  • Build integrated demand-generation and account-based marketing programs around Seerist's highest-priority accounts, buyers, and use cases.
  • Lead paid and organic digital acquisition, working closely with agency partners on media and creative execution, alongside lifecycle marketing, partner marketing, nurture, and conversion strategy.
  • Manage and develop two SDRs, a Campaigns/Lifecycle Marketing specialist, a Field Marketing Manager, and a future Federal Marketing Manager.
  • Direct Seerist's digital growth and ABM agency against qualified pipeline, conversion, and channel-efficiency goals.
  • Build a specialized federal marketing motion in partnership with government leadership, federal Sales, and the Federal Marketing Manager, who serves as the federal subject-matter expert.
  • Own the revenue strategy and ROI framework for events and field programs, including target-account selection, meeting and pipeline goals, pre- and post-event activation, and measurement of sourced and influenced pipeline.
  • Develop repeatable pipeline programs with Control Risks and other strategic partners.
  • Partner with Revenue Operations on funnel definitions, reporting, attribution, scoring, and pipeline forecasting.
  • Use AI, automation, and account signals to improve targeting, personalization, SDR productivity, campaign execution, and decision-making.

Requirements

  • 8+ years of progressive B2B marketing experience, ideally in enterprise SaaS, technology, intelligence, security, data, or analytics.
  • 3+ years owning demand generation, growth marketing, or revenue marketing strategy.
  • Demonstrated experience owning qualified pipeline targets and leading integrated revenue marketing programs.
  • Experience managing people and external agencies, with direct SDR leadership or close SDR partnership.
  • Experience building or materially improving a revenue marketing, demand generation, or growth engine.
  • Strong knowledge of ABM, digital acquisition, lifecycle marketing, events, partner marketing, and complex enterprise buying processes.
  • Strong analytical judgment and experience partnering with Sales and Revenue Operations.
  • Practical AI fluency, including experience redesigning workflows or improving growth performance through AI and automation.
  • The ability to operate as both a strategic leader and a hands-on builder.
  • Strong executive communication and cross-functional leadership skills.

Preferred

  • Government or public-sector marketing experience is valuable, though not required, federal-market depth is intentionally carried by the Federal Marketing Manager.

Benefits

  • Opportunity to work in a fast-moving environment where your work is visible and your impact is immediate.
  • Strong results-oriented, dynamic and diverse culture
  • Competitive salary, bonus plan, 401(k) matching, and long-term incentives
  • Comprehensive medical dental, and vision benefits.
  • Flexible hybrid schedule with 3 days per week in office.
  • Tuition Reimbursement
  • Professional Development Stipend
  • Paid Parental Leave

Salaries

Posted range

$150K/yr – $175K/yr

Taken straight from the job posting.

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Director of Revenue Marketing

GEOSPARK ANALYTICS DBA SEERIST FEDERAL · District of Columbia, USA · Hybrid