Director, Regional Marketing Lead (East Region) at IDEAYA Biosciences | District of Columbia, USA | $196K/yr – $242K/yr

IDEAYA Biosciences

Director, Regional Marketing Lead (East Region)

District of Columbia, USA (Hybrid)

$196K/yr – $242K/yrSenior Level8+ years expFull time

Posted 7 weeks ago

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Job Summary

Own regional thought-leader engagement and launch readiness for oncology assets by turning KOL networks, marketplace insights, and congress activities into a regional execution plan.

Build and maintain relationships with oncology thought leaders and KOLs to shape regional messaging and launch tactics.
Synthesize marketplace insights to inform segmentation, targeting, and regional account planning.
Own regional launch planning and ecosystem presence in melanoma and ocular oncology with cross-functional collaboration.

Job Description

Responsibilities

Develop and maintain strategic relationships with key academic and community thought leaders within assigned geography
Identify emerging thought leaders and evolving treatment landscape trends
Support ongoing engagement with KOLs, investigators, and key external stakeholders relevant to darovasertib and future pipeline assets
Gather, synthesize, and communicate actionable marketplace insights to cross-functional stakeholders
Identify opportunities to strengthen IDEAYA's presence within the melanoma and ocular oncology ecosystem
Partner with Commercial Strategy & Marketing to support launch planning and execution activities
Develop and execute regional strategic plans aligned to launch objectives and the overall Uveal Melanoma commercialization strategy
Provide regional insights to inform segmentation, targeting, messaging, and account planning
Collaborate with cross-functional teams to support launch readiness initiatives
Support speaker identification, onboarding, and training initiatives

Requirements

Bachelor’s degree required; advanced degree preferred
8+ years of biotechnology/pharmaceutical industry experience with oncology focus preferred
Experience in one or more of the following: - Brand marketing - Thought leader engagement - Field strategy / Sales - Commercial launch planning - Market development
KOL engagement experience in oncology and especially rare oncology is preferred
New oncology product launch experience is preferred
Demonstrated ability to build and maintain relationships with oncology thought leaders
Demonstrated excellence in oncology commercialization, launch execution, and business planning
Excellent communication, collaboration, and strategic thinking skills
Ability to travel extensively within assigned region and to major congresses

Preferred

KOL engagement experience in oncology and especially rare oncology is preferred
New oncology product launch experience is preferred
Demonstrated excellence in oncology commercialization, launch execution, and business planning is preferred

IDEAYA Biosciences

3.8 Glassdoor

IDEAYA is an oncology-focused precision medicine company. Our teams are committed to the discovery and development of targeted therapeutics for patient populations selected using molecular diagnostics. We are advancing therapeutics that have the potential to be first-in-class and/or best-in-class, with a primary focus in synthetic lethality – an emerging class of precision medicine targets. IDEAYA is headquartered in South San Francisco, California.

Founded in 2015

South San Francisco, California, USA

230 employees

www.ideayabio.com

65% recommend to a friend