Responsibilities

• Own positioning and messaging for FleetFile and our agent and broker platform
• Lead pricing and packaging research and bring recommendations backed by evidence
• Build the enablement that lets our team sell new products: the pitch, the objections, the battlecards, the training
• Run launches end to end across two very different buyers, insurance carriers and retail agencies
• Stand up win/loss and competitive intelligence from scratch
• Be in customer conversations every week and bring what you learn back to Product
• Direct the content that supports the sale: case studies, technical briefs, one-pagers

Requirements

• 6+ years in B2B product marketing, including 2+ leading product marketing for a technical or data product
• Experience in insurance telematics preferred but not necessary
• At least one launch you ran end to end where you personally trained the sales team and were measured on whether they could sell it
• Hands-on experience shaping pricing and packaging decisions, not just supporting them
• Fluency with data products: models, scores, APIs, integrations. You do not need to write code, but you should be capable of holding your own with an actuary or an engineer
• A genuine preference for customer-facing work. This role does not succeed from inside the building

Preferred

• Insurance, insurtech, or fleet and transportation background
• Experience selling through agents, brokers or MGAs
• You have been the first or second marketing hire somewhere

Benefits

• Health, dental and vision coverage
• Remote-first with roughly 25% travel to customers and industry events