Director of Product Marketing, Strategic Events & Creative

Responsibilities

• Events strategy
• Set event priorities, audience objectives, and investment recommendations for Build, Ignite, AI Tour, third-party events, and virtual programs.
• Plan the customer experience across sessions, keynotes, booths, and other event touchpoints. Give each a clear purpose and connect the programming, content, and attendee journey.
• Develop event briefs and work with operations, production teams, and agencies on budgets, schedules, and delivery. Partner with the Demos and Customer Acquisition lead on technical experiences.
• Work with Growth and analytics teams to assess event results against comparable events, time periods, and investment levels. Use customer feedback and evidence of follow-through to improve the next program.
• Creative strategy and development
• Translate product positioning and customer insight into briefs with clear objectives, deliverables, and criteria for reviewing the work.
• Lead creative development with Brand, Creative Studio, content teams, and agencies, from the initial concept through production. Give specific feedback and resolve tradeoffs without losing the idea.
• Connect event creative and related marketing assets to the broader Foundry story. Work with launch and campaign teams so customers hear a consistent message.
• Plan for reuse where it makes sense, adapting content and creative assets for other events, field teams, and customer engagements.

Requirements

• Master's Degree in Marketing, Computer Science, Business or related field AND 4+ years experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in business OR equivalent experience.
• Additional or preferred qualifications
• Master's Degree in Marketing, Computer Science, Business or related field AND 8+ years marketing or sales experience OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 12+ years experience in business OR equivalent experience.

Preferred

• Experience leading event or creative programs from the initial brief through production and delivery.
• Strong judgment in storytelling, content, visual design, and audience experience.
• Experience working with a creative studio or agency and giving feedback that improves the work.
• Experience with major first-party or third-party events, executive presentations, and high-visibility programming.
• Ability to manage budgets, make resource decisions, and influence senior stakeholders across teams.
• Experience translating AI, cloud, developer platforms, or other complex technology into clear customer-facing content.
• Experience using customer feedback and performance evidence to improve event and creative work.

Benefits

• Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: https://careers.microsoft.com/us/en/us-corporate-pay