Director of Product Marketing at GC AI | USA | $220K/yr – $260K/yr

Director of Product Marketing

USA (Hybrid)

$220K/yr – $260K/yrDirector/ExecutiveFull time

Posted 3 months ago

Job Summary

Own product marketing leadership for a high-signal legal AI platform, shaping roadmaps, pricing, and revenue with a tight cross-functional loop across Product, Sales, CS, and RevOps.

Own and scale the PMM organization with clear metrics tied to revenue and win rate.
Define differentiated positioning across product lines and channels aligned to the Legal AI category.
Lead pricing, packaging and monetization strategy using usage data and competitive insight.

Job Description

Responsibilities

Lead and Scale Product Marketing
Manage, mentor, and grow the PMM team; set strategy and operating rhythm
Drive cross-functional alignment with Product, Sales, CS, RevOps, and Marketing
Shape Product Strategy and Roadmap
Use customer, market, and competitive signals to influence roadmap and priorities
Bridge external market dynamics and internal product decisions
Own Positioning and Narrative
Define differentiated messaging across product lines, segments, and channels
Tie product positioning into the broader Legal AI category narrative
Run Go-to-Market

Requirements

10+ years of B2B SaaS product marketing experience, ideally selling to lawyers
Experience leading PMMs or managing a PMM function
Strong background in pricing, packaging, and monetization strategy
Proven ability to develop clear, differentiated messaging in complex markets
Experience in marketing technical or AI-driven products
Strong partnership instincts with Product, Sales, and CS
Excellent writing, editing, and executive communication skills
Ability to build structure, clarity, and process in fast-moving environments
Hands-on and strategic, with a bias toward action and accountability
High-growth, start-up experience

GC AI

GC AI is the legal AI platform built for in-house teams that solves the workflows in-house lawyers and legal professionals face every day.With powerful tools like Easy Prompt and Exact Quote, you can be the legal hero your team needs with faster and more accurate drafting, reviewing, researching, and redlining.GC AI is built for in-house legal work, gets to know you and your company over time, uses 5 large language models under the hood, and is private, secure and compliant. GC AI is SOC 2 Type II certified, built with enterprise-grade security, and never uses your confidential data for training.Founded by a three-time General Counsel and former Morrison & Foerster litigator, GC AI is trusted by over 500 legal teams worldwide, including Webflow, CDW, Vercel, Liquid Death, Kenneth Cole, Eventbrite, SurveyMonkey, Tipalti, and other high-growth global brands.See the difference that becoming an AI-powered lawyer can make.Try it free or get a demo at gc.ai.

Founded in 2023

San Francisco, California, USA

54 employees (9 in marketing)

gc.ai