Director, Product Marketing

USA (Remote)

Salary Not AvailableDirector/Executive7+ years exp

Posted 11 hrs ago

Job Description

Responsibilities

  • Market Positioning and Messaging
  • Define and protect the product narrative, ensuring clear differentiation across the portfolio in a highly competitive aesthetic landscape and in alignment with annual financial targets
  • Articulate the product opportunity in market and provide product insight and leadership from introduction through end-of-life
  • Translate clinical, technical, and user insights into clear, simple, language that resonates with HCPs and their patients
  • Partner with Clinical, Regulatory, and Medical Affairs to ensure scientific and compliant accuracy
  • Partner with Regional Leads in other markets to share best practices, strategies, and tactics
  • Customer & Market Research
  • Define research priorities and ensure customer and market insights directly inform business decisions and investment
  • Own ongoing market understanding, including competitive dynamics, customer needs, and patient demand signals, and translate that understanding into strategy
  • Competitive Strategy

Requirements

  • Bachelor’s degree in business administration, public health, marketing; MBA (preferred) 7+ years in product marketing with 2+ years with global responsibility (preferred)

Candela Medical

3.5 Glassdoor

Candela’s brand values of Science, Results, and Trust guide its commitment to safety, efficacy, reliability and strengthening the longstanding partnerships of trust established with physicians, their practices and the patients they treat. Established in 1970, Candela is a leading US-based global medical aesthetic device company with headquarters in Wayland, Massachusetts. The company's technologies enable physicians to provide advanced energy-based solutions for a broad range of medical-aesthetic applications including benign vascular and pigmented lesions, scars, hair removal, facial resurfacing, wrinkle reduction, women's health treatments, tattoo removal, acne, leg veins, cellulite, and body shaping.

Marlborough, Massachusetts, USA
611 employees (41 in marketing)
57% recommend to a friend
41% CEO approval

Traffic Signals

Monthly Visitors
76.9K
Monthly Google Ads Budget
$382
Traffic Source Mix
Search
51.4%
Direct
39.1%
Referral
6.1%
Social
2%
Paid
1.1%

Headcount Trend

Current headcount: ~611

Recent News

Director, Product Marketing

Candela Medical · USA · Remote