Director of Product Marketing

El Segundo, CA (On-site)

$160K/yr – $175K/yrDirector/Executive12+ years expFull time

Posted 2 weeks ago

Job Summary

Own and drive Belkin's global product marketing strategy and messaging across the portfolio, govern go-to-market for launches, and lead a senior global product marketing organization.

Own global product marketing strategy and messaging
Lead go-to-market for launches
Build and lead a senior global product marketing team

Job Description

Responsibilities

Define and own the global product marketing strategy across Belkin’s product portfolio.
Establish governance models that ensure consistency, clarity, and disciplined decision-making.
Serve as the executive owner of global product narratives and messaging architecture.
Own the global go-to-market framework for new product introductions and major line extensions.
Provide senior-level oversight of product launch budgets.
Partner with Growth/Revenue and Brand teams to ensure launch investments align to consumer journeys.
Review and approve launch plans to ensure appropriate scale and ROI.
Translate consumer and competitive insights into differentiated positioning.
Ensure product value propositions balance emotional and functional benefits.
Act as a senior strategic partner to Product, Brand, Growth, and Regional teams.

Requirements

12+ years of experience in product marketing, preferably in a global tech manufacturing company.
Experience owning or governing launch budgets.
Strong understanding of eCommerce and Amazon.
Proven ability to influence senior stakeholders.
Experience building and leading senior teams.

Benefits

medical, financial, and/or other benefits.

Belkin

3.9 Glassdoor

At Belkin, we believe that today can be extraordinary. Our products exist at the intersection of people and technology. Our human-centric designs empower individuals to get more out of their daily life. From our humble beginnings in Southern California to a diverse, global country in more than 50 countries, our focus is harnessing technology and design to improve the lives of people around the world. Today, our team consists of more than 1,200 employees across 23 countries. While our main office stays true to our Southern California roots, you’ll find Belkin offices around the world. We’re proud to be a global village, connecting our employees in environments that champion inclusivity, diversity, innovation and connectivity. People are at the center of everything we do and you can be part of our mission to help others Be Ready For Today. Our extensive range of products deliver power, protection, connectivity, audio and home automation solutions across the following divisions:BoostCharge by BelkinSoundForm by BelkinScreenForce by BelkinConnect by BelkinStage by Belkin From the humble beginnings of a garage in 1980s Southern California to a global technology company, our ethos has always been about connection and we remain forever inspired by progressing people and the planet we all share.

Founded in 1983

El Segundo, California, USA

1.4K employees (150 in marketing)

www.belkin.com

74% recommend to a friend

86% CEO approval