Responsibilities

• Lead the commercialization of incubated products.
• Own how new offerings are positioned, launched, and scaled—working across product, marketing, distribution, and client teams to bring innovative solutions to market successfully.
• Blend product strategy, customer insight, and commercialization execution, ensuring that emerging technologies translate into compelling, differentiated offerings with clear market adoption paths.
• Monitor adoption metrics and continuously optimize GTM performance and translate insights into actionable GTM / product designs.
• Lead the go-to-market strategy and execution for new products emerging from FCAT incubation.
• Transform innovative concepts into market-ready, revenue-generating solutions with clear value propositions, defined target segments, and scalable distribution strategies.
• Establish target segments, ideal customer profiles, and buyer journeys.
• Influence revenue growth through strategic initiatives, partnerships, and distribution expansion.
• Connect customer needs, product capabilities, and distribution channels to drive adoption and growth

Requirements

• Bachelor’s degree (or equivalent) with 7–10+ years experience, or Master’s with 5–8+ years of experience
• 5+ years in financial services, with experience in investment or trading products
• Experience working in Agile, Lean, or experimentation-driven environments
• Proven experience in product launches, Go-To-Market (GTM) strategy, and commercialization
• GTM Strategy: Expertise in defining positioning, segmentation, messaging, and launch strategy for new products
• Customer Insight & Market Analysis: Deep experience leveraging research, competitive analysis, and market sizing to inform GTM decisions
• Commercial Acumen: Ability to translate product capabilities into value propositions, pricing strategies, and revenue models
• Cross-Functional Leadership: Proven ability to align product, marketing, sales, legal, and operations around a unified launch strategy
• Storytelling & Positioning: Strong ability to craft compelling narratives for executives, clients, and internal stakeholders
• Analytical Thinking: Ability to synthesize data into actionable insights to refine GTM strategy and optimize performance

Benefits

• comprehensive health care coverage and emotional well-being support
• market-leading retirement
• generous paid time off and parental leave
• charitable giving employee match program
• educational assistance including student loan repayment, tuition reimbursement, and learning resources to develop your career