Director, Product Communications

San Francisco, CA (Hybrid)

$235K/yr – $317K/yrDirector/ExecutiveFull time

Posted 2 hrs ago

Job Description

Responsibilities

  • Shape a clear narrative for Figma that helps broader audiences understand our products and market position
  • Build integrated storytelling across earned media, editorial, social, community, podcasts, events, and other relevant channels
  • Partner closely with Product and Engineering to find and explain meaningful product and technical stories
  • Lead storytelling for key product moments, connecting launches to a lasting product narrative
  • Find opportunities for Figma to contribute to conversations about design, technology and AI.
  • Advise executives and senior partners on product storytelling, audiences, channels, and timing
  • Collaborate with Product Marketing, Brand, Community, executive communications, and international communications colleagues
  • Manage and develop a growing product comms and storytelling team

Requirements

  • Experience leading product communications from inside a product-led organization
  • A track record of managing people and building or developing high-performing teams
  • A deep understanding of how stories travel across mediums: earned media, social, editorial and more.
  • Strong judgment and past experience working with senior leaders, Product, and Engineering partners

Preferred

  • Familiarity with Figma or the design and product development ecosystem; experience adapting stories across cultures and markets; or experience with emerging editorial, creator, and community platforms.

Benefits

  • Equity to employees
  • health, dental, and vision coverage; retirement benefits with company contributions; parental leave and reproductive or family planning support; mental health and wellness benefits; and paid time off. Figma provides paid sick leave, holidays, and other leave benefits in compliance with applicable federal, state, and local laws, including the requirements of the Washington Minimum Wage Act and related regulations. Exempt employees are eligible for employer‑provided paid flexible PTO in addition to flexible paid sick leave. PTO is subject to manager approval. Additional benefits may include company recharge days, cell phone and home internet reimbursements, and a number of lifestyle spending accounts. Figma also offers sales incentive compensation for most sales roles and an annual bonus plan for eligible non-sales roles. All compensation and benefits are subject to applicable plan terms and may be modified by Figma at any time, consistent with applicable law.
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Figma

4.4 Glassdoor

Design is everyone's business

Founded in 2012
San Francisco, California, USA
2.8K employees (559 in marketing)
81% recommend to a friend
95% CEO approval

Salaries

Posted range

$235K/yr – $317K/yr

Taken straight from the job posting.

Communications median pay in the United States

$93K/yr

Most earn $70K to $138K. Based on 5,753 salaries, including bonus and equity.

See all Figma salaries

Marketing Team

Marketing Team Size
142 (5% of company)
Median Career Experience
12 years
Median Tenure
2.5 years
Marketing Roles Posted (Last 30 Days)
5

Funding

Total Funding
$1.4B
Last Raise
$700M
Post IPO Equity, 3 months ago

Funding History

  • Dec 2025
    Post IPO Equity
  • Jul 2024
    Secondary Market • $700M
  • May 2024
    Series F • $415.7M

Traffic Signals

Monthly Visitors
88M
Monthly Google Ads Budget
$424.5K
Traffic Source Mix
Search
17.8%
Direct
75.1%
Referral
6.3%
Social
0.5%
Paid
0.3%

Headcount Trend

Current headcount: ~2.8K

Recent News

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Director, Product Communications

Figma · San Francisco, CA · Hybrid