Responsibilities

• Platform Strategy & Revenue Ownership
• Execute the integration of end-to-end marketing strategies for all major streaming platforms; manage day-to-day initiatives supporting traffic performance, conversion and sales targets, track performance, contribute to growth forecasts, and coordinate cross-functional planning with product, business development, and advertising.
• Executive Relationship Management
• Build and maintain multi-threaded OEM partner relationships with key partners (Amazon, Roku, Google, Apple, etc.); serve as the primary marketing point-of-contact and support regular business reviews, negotiations, and strategic planning sessions in partnership with other internal teams.
• Deal Structuring & Negotiation
• Support complex negotiations for distribution agreements, revenue share models, co-marketing investments, and platform merchandising opportunities; partner with biz dev, product marketing, and finance to structure scalable, high-impact deals.
• Performance Optimization & Growth
• Establish and track KPIs and operating rhythms to monitor platform performance (acquisition, engagement, retention, monetization); work collaboratively to identify and execute opportunities to accelerate growth and improve ROI across channels.
• Cross-Functional Leadership & Organizational Development
• Lead cross-functional initiatives, manage priorities, and develop scalable processes and best practices to support long-term platform growth.

Requirements

• 5 – 7 years required, 7+ years desired experience in strategic partnerships, channel sales, or platform business development within OTT, CTV, digital media, or related industries.
• Demonstrated success managing and growing relationships with Tier 1 streaming OEM platforms (e.g., Amazon Fire TV, Roku, Google/Android TV, Apple TV).
• Proven track record of negotiating and closing complex, high-value commercial agreements with measurable revenue impact.
• Deep understanding of streaming business models including AVOD, FAST, SVOD, and CTV advertising ecosystems.
• Strong financial and analytical skills, with experience building business cases, forecasts, and joint business plans (JBPs).
• Technical fluency in OTT ecosystems, including app distribution, platform certification, APIs/SDKs, and ad tech (e.g., SSAI, programmatic, measurement).
• Exceptional executive presence with the ability to influence senior stakeholders internally and externally.
• Experience leading and scaling high-performing teams in a matrixed, cross-functional environment.
• Bachelor’s degree required; MBA or equivalent business/strategy experience preferred.