Responsibilities

• Direct ownership of the vision, performance, and revenue impact of the Paid Media department.
• Accountability for net revenue retention (NRR) and revenue growth within existing client base.
• Ensuring paid media service is best-in-class, scalable, and defensible.
• Building, coaching, and managing a team of senior paid media experts (up to four Associate Directors).
• Managing relationships with executive stakeholders and serving as trusted advisor to senior client leaders.
• Proactively identify churn risk and lead corrective action; own expansion strategy across the client portfolio.
• Define and own the long-term vision for Paid Media; translate vision into quarterly priorities, KPIs, and execution plans.
• Maintain senior relationships with CMOs, VPs of Marketing, and Revenue leaders; act as strategic advisor.
• Clearly communicate paid media performance in context of pipeline, revenue, and business impact.
• Hire, develop, and retain top-tier paid media leaders; coach high performers; manage underperformance as needed.

Requirements

• 7+ years of paid media experience, including 2+ years in B2B SaaS
• 4+ years leading teams, including senior-level managers or leads
• Proven experience managing enterprise paid media budgets ($50k+/month)
• Demonstrated success driving expansion revenue and retention
• Deep expertise in Google Ads and LinkedIn Ads; strong working knowledge of Meta
• Strong understanding of pipeline, attribution, and revenue reporting
• Experience partnering with Sales, RevOps, and Marketing leadership
• Comfort operating in a fully remote, globally distributed environment

Preferred

• Earn trust quickly with executive clients and team members
• Hold yourself and others to an exceptionally high bar
• Think in terms of revenue, retention, and business outcomes, not just performance metrics
• Are comfortable making hard people decisions in service of excellence

Benefits

• 5 weeks paid time off
• Flexible remote work (4-hour overlap with Americas time zones)
• Comprehensive health benefits for Canadian residents
• Regular in-person team meetups and annual retreat
• Weekly 1:1 coaching and professional development
• Work directly with clients (no account managers)