Responsibilities

• Own messaging, positioning, and category narrative:
• Define zaimler’s positioning and differentiation across buyers and users.
• Build the messaging architecture: ICP → personas → use cases → value props → proof points.
• Create the “why now” story for enterprise context, agentic systems, and domain intelligence.
• Lead the public launch from scratch:
• Build the launch plan (timeline, assets, channels, internal readiness).
• Own launch deliverables: website narrative, announcement story, core deck, demos, press/analyst brief, and campaign assets.
• Coordinate tightly with founders, product, design, and engineering to ship a launch that lands.
• Create technical + customer-facing content that sells:
• Write high-signal content: blogs, solution briefs, explainers, reference architectures, integration guides.