Responsibilities

• Own the annual and quarterly property marketing plan for the hotel and outlets, including campaign calendar, seasonal moments, and need-period support.
• Translate 1 Hotels brand positioning into Seattle-relevant storytelling (nature, design, sustainability, wellness, F&B) and local partnerships.
• Manage the marketing budget; allocate spend across channels to maximize impact for hotel and venue objectives.
• Lead integrated campaigns across paid, owned, and earned channels for hotel demand drivers (weekend/shoulder periods, packages, experiences).
• Lead integrated campaigns for La Loba and Drift.
• Create briefs for creative/assets; coordinate approvals and launch readiness across teams.
• Own property social strategy and content engine: monthly shoot plans, reels/short-form, creator collaborations, UGC, community management.
• Maintain a current photo/video library for the hotel, La Loba, and Drift (menus, spaces, signature items, events, people).
• Ensure content is brand-right, premium, and experience-led, balancing aspiration with authenticity.
• Engage actively in a leading role to capture and edit footage of activation and exposure for social media postings. Do so with on-site resources and under guidance of the brand marketing team.

Requirements

• 4 to 6+ years in marketing, ideally in lifestyle/luxury hospitality with strong F&B marketing experience preferred.
• Proven ability to run integrated campaigns and build a content engine that drives real-world visitation.
• Strong creative judgment (visual, copy, brand voice) and strong project management.
• Comfortable with performance concepts (funnels, targeting, tracking, reporting) and turning insights into action.

Nice To Have

• Experience launching or repositioning a restaurant/bar in a major city market.
• Strong network in Seattle food & culture community (media, creators, partners).
• Event/programming experience