Responsibilities

• Develop and execute strategic marketing plans to increase patient volumes and market share.
• Build and maintain relationships with physicians, urgent care centers, specialty clinics, employers, schools, municipalities, and community organizations.
• Identify new business opportunities and strategic partnerships.
• Coordinate physician-to-physician networking events and educational programs.
• Oversee all marketing campaigns, including digital, social media, print, radio, television, and outdoor advertising.
• Analyze market trends, competitor activities, and demographic data to identify growth opportunities.
• Manage marketing budgets and ensure maximum return on investment.
• Collaborate with agency partners and vendors to execute marketing initiatives.
• Lead community engagement programs, health fairs, school events, chamber activities, first responder outreach, and employer wellness programs.
• Represent the organization at networking events and community functions.