Responsibilities

• AI & Automation Strategy: Identify, build, and scale automation — AI-powered tooling and QA — that cuts manual effort and compresses delivery timelines.
• Self-Service Enablement: Architect self-service capabilities that give internal teams direct access to assets and workflows, removing dependency on manual request queues.
• Governance of Customer Experience: Own accuracy, accessibility, and quality standards across web, email, and campaign experiences; run the QA, monitoring, and investigation processes that catch and resolve customer-impacting issues before they scale.
• Operational Oversight: Audit campaign, web, and pricing output; identify risk; ensure usability of tech tools; drive improvements in velocity and efficiency.
• Performance Measurement: Own the KPI and dashboard framework for Growth Systems — speed metrics, accuracy, and capability adoption — and drive continuous improvement against it.
• Resource Management: Optimize a $20M+ budget: plan capacity and agency spend, reduce costs, and convert manual work to automated, self-service, or in-house delivery.
• Cross-Functional Collaboration: Partner with Marketing, MarTech, Product, HR, Sales Ops, and Finance to enable new business models and monetization, and support the major must-win goals of Marketing across all segments in the enablement and execution of price, web, and campaigns.

Requirements

• Proven experience in leading large-scale, cross-functional technical initiatives
• Subject Matter Expert and trusted leader in MarTech, monetization enablement, in-product discovery, web experiences, and direct marketing systems.
• Exceptional technical depth and breadth in operational systems and process, and technology.
• Demonstrated experience driving strategic business growth through innovative AI applications and optimization

Preferred

• MBA and Engineering degree, or related technical background preferred
• Demonstrated leadership experience in strategy setting; new campaign and monetization models at scale