Responsibilities

• Lead the development and execution of integrated marketing strategies that drive fan engagement, brand affinity, revenue growth, and organizational objectives.
• Develop and oversee comprehensive marketing campaigns that support ticket sales, premium products, events, partnerships, community initiatives, and other key business priorities.
• Partner cross-functionally with internal stakeholders to align marketing efforts with organizational goals and ensure consistent execution across all consumer touchpoints.
• Utilize consumer insights, market research, and performance data to inform strategy, optimize campaigns, and identify opportunities for growth.
• Manage marketing budgets, resources, agency relationships, and project timelines to maximize efficiency and return on investment.
• Establish and monitor key performance indicators, providing regular reporting and strategic recommendations to senior leadership.
• Lead, mentor, and develop a high-performing marketing team while fostering a culture of innovation, collaboration, accountability, and continuous improvement.
• Stay current on industry trends, emerging technologies, and best practices to enhance the organization's marketing capabilities and competitive position.

Requirements

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• Ten (10) or more years of progressive marketing experience, including demonstrated success leading high-performing teams and developing integrated marketing strategies that drive measurable business results.
• Five (5) or more years of people leadership experience, including leading and developing high-performing teams.
• Proven success developing and executing integrated marketing campaigns that drive measurable business results.
• Experience leading cross-functional initiatives and managing multiple priorities in a fast-paced environment.
• Strong understanding of brand strategy, digital marketing, CRM, consumer lifecycle marketing, and campaign analytics.
• Excellent communication, leadership, and presentation skills.
• A collaborative mindset and a passion for building high-performing teams.
• Experience in professional sports, entertainment, hospitality, live events, or another consumer-facing industry.

Nice to Have

• Experience in professional sports, entertainment, hospitality, live events, or another consumer-facing industry.
• Knowledge of ticketing, membership, or fan engagement business models.
• Experience managing agency partners and marketing technology platforms.

Benefits

• Comprehensive health benefits including medical, dental, and vision plans, as well as mental health resources
• 401K with company match
• Pet Insurance
• 12 weeks of paid time off for parents to welcome newborns, adopted and foster children
• Unlimited PTO
• Professional Development through our internal learning & development program – Antler Academy
• Employee Resource Groups
• Milwaukee Bucks and NBA League Discounts
• Company Paid Parking and Phone Allowance