Responsibilities

• Lead development of the U.S. HCP strategy, including segmentation, targeting, positioning, messaging, customer journeys, and omnichannel engagement.
• Expand PrEP engagement among both existing prescribers and new provider segments, including OB/GYN, Community Health Centers, Sexual Health Clinics, Urgent Care, and Pharmacists where appropriate.
• Identify barriers and opportunities across the provider journey to increase PrEP recommendation, initiation, and persistence.
• Translate customer insights, trends, market research, and analytics into actionable commercial strategies.
• Lead the commercial scientific engagement strategy in partnership with Medical Affairs.
• Translate emerging clinical evidence, guidelines, and real-world data into relevant HCP education and engagement strategies.
• Oversee development of disease-state education, peer-to-peer initiatives, speaker programs, and educational resources that improve provider confidence and capability.
• Support identification of evidence-generation opportunities and customer learning priorities.
• Ensure scientific and educational strategies are aligned with evolving HIV prevention practices and customer needs.
• Lead commercial strategy and planning for major HIV, infectious disease, preventive medicine, and specialty congresses.

Requirements

• Bachelor’s degree required. Masters/MBA equivalent preferred.
• 10+ years of pharmaceutical, biotechnology, healthcare, or related commercial experience. 5+ years of HCP marketing, scientific engagement, medical education, or commercial strategy experience.
• Demonstrated success developing HCP & KOL strategy and driving provider behavior change. Experience leading congress planning, scientific engagement, or medical education initiatives.
• Strong cross-functional leadership and stakeholder management skills.
• Product launch leadership.
• Demonstrated people management, including building and motivating high performing teams.
• An inclusive and action-oriented leadership approach, with a strong willingness to think outside the box.
• Familiarity with pharmaceutical regulatory, legal, compliance, and promotional review requirements.
• Ability to operate effectively in a high-visibility, fast-paced environment with changing priorities.
• Proven ability to identify opportunities, remove barriers, and deliver outcomes with limited oversight.

Preferred

• HIV, PrEP, Infectious Disease, Vaccine, or Public Health experience.
• Experience working closely with Medical Affairs and Evidence Generation teams.
• Experience developing HCP strategies that support multicultural populations and advance health fairness.
• Expertise in omnichannel marketing, customer experience design, and analytics-driven decision making.
• Experience leading in an agile marketing model.