Hospice & Home Health Marketing Specialist
BAY HOSPICE CARE INC
USA (Remote)
$100K/yr - $110K/yrIn-houseFull-timeMid level
17 hrs ago
Director of Marketing
Overland Park, KS (Hybrid)
$100K/yr – $125K/yrDirector/ExecutiveFull time
Posted 14 hrs ago
Job Summary
Own and execute Legacy’s marketing strategy across social, video, email, and web initiatives, driving campaigns, content, and materials in collaboration with advisors and leadership.
- Own campaigns and materials from idea to completion
- Collaborate with leadership and advisors on content and business development
Job Description
Responsibilities
- Own Legacy’s overall marketing strategy, calendar and day-to-day execution.
- Manage social media, including creating content for the firm and our advisors/team members.
- Own short-form and educational video from concept and scripting through shooting, editing and publishing.
- Manage email marketing.
- Maintain and improve our website, including advisor bios, webinars, educational resources, landing pages and other content.
- Create polished marketing materials, presentations, graphics and other deliverables using Canva or other software.
- Support marketing for our wealth management, retirement plan and LaunchEd financial education initiatives.
- Coordinate marketing for internal and external events and webinars.
- Track leads from initial inquiry through follow-up and outcome, and help manage marketing activity within our CRM.
- Work with advisors and leadership to develop campaigns, content and business development materials.
Requirements
- Marketing experience within an RIA or wealth management firm strongly preferred .
- Excellent writing, editing and proofreading skills.
- Strong visual eye and proficiency with Canva or similar design tools.
- Experience with social media, email marketing, websites and digital campaigns.
- Ability to develop, shoot and edit short-form video.
- Experience with CRM and lead tracking; HubSpot experience is a plus .
- Understanding of RIA/financial services marketing and compliance is a strong plus.
- Strong project management skills and the ability to independently take projects from idea to completion.
- Someone who is creative, detail-oriented, proactive and comfortable working directly with advisors and leadership.
Preferred
- HubSpot experience is a plus.
Legacy Financial Strategies, LLC
Legacy Financial Strategies is an independent financial planning firm providing the truly personal and trustworthy service you want from a financial advisor. Our fee-only advisors aren’t paid commissions, so when they make a recommendation, they’re motivated only by your needs. Every client relationship starts with a sit-down meeting where we establish an understanding of your or your business’s financial goals, risks, and obstacles. With a comprehensive view of your finances, we are able to offer actionable advice that will ensure a lasting impact. This data-driven, people-focused process has been improving the lives of our clients for over 20 years. Our fully customized plans help to eliminate financial anxiety so individuals, families, and businesses can focus on what’s important to them. No matter where you are in your financial journey, Legacy has the expertise and tools to help you find worthwhile solutions. Our services include financial planning, corporate retirement plan management, workplace education, and professional investment advice. Legacy Financial Strategies, LLC was founded in 2000 and has grown to be one of the most respected independent financial planning firms in Kansas City. As a registered investment advisor, Legacy’s areas of expertise include: - Retirement planning and income strategy - Professionally and actively managed investment portfolios - Corporate retirement plan design and management - Divorce financial planning - Stock options and executive compensation planning and strategy - Tax planning - Workplace financial education as an employee benefit through our “Futureproofed” program As a fiduciary, we put your interests above all else when making recommendations, hold ourselves to the highest standards, and never earn commissions. To learn more about what we do, please visit our website: www.legacykc.com.
Salaries
Posted range
$100K/yr – $125K/yr
Taken straight from the job posting.
The middle of this range ($113K) is 6% below the median base salary for Marketing Director roles in the United States ($120K).
Marketing Director median pay in the United States
Most pay falls between $90K and $153K. Based on 333 salaries.
Marketing Team
Marketing Roles Posted (Last 30 Days)
1
Traffic Signals
Monthly Visitors
3.1K
Traffic Source Mix
Search
23%
Direct
37.2%
Referral
9.9%
Social
5.2%
Paid
8.6%
Headcount Trend
Current headcount: ~22
News about Legacy Financial Strategies, LLC
Links
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