Director of Marketing

Charlottesville, VA (On-site)

$80K/yr – $110K/yrDirector/Executive5+ years expFull time

Posted 11 hrs ago

Job Description

Responsibilities

  • Develop effective messaging, communication, and advertising strategies in close collaboration with agency and client teams
  • Draft brand messaging guides, marketing plans, creative briefs, and other strategic deliverables
  • Scope, draft, and package proposals in response to prospect inquiries
  • Identify, critically vet, and recommend marketing technologies for more efficient and effective campaigns and agency workflow, e.g., marketing automation, social media management, analytics and reporting, CRM, etc.
  • Ideate, plan, and oversee traditional and digital marketing campaigns
  • Impeccably manage complex project details, including budget, timeline, deliverables, and resource allocation
  • Nimbly move from one project to another and skillfully balance tight turnarounds with anticipated needs
  • Serve as a trusted client partner, communicating clearly and proactively, managing expectations, and capably navigating challenges
  • Prepare informative, readable reports and critically evaluate campaign performance, gauging impact and recommending pivots as needed
  • Revise and copyedit deliverables to ensure high quality standards, brand alignment, and technical compliance (within tools such as Data Studio, MailChimp, WordPress, etc.)

Requirements

  • Bachelor's degree
  • Minimum of 5 years of experience creating and managing marketing initiatives
  • Experience effectively communicating with executive-level leaders and skillfully navigating complex stakeholder dynamics
  • Ability to tackle complex tasks independently with sound judgment, critical thinking, and emotional intelligence
  • Technical aptitude and knowledge of paid search, social media platforms, WordPress, email marketing, and other digital marketing channels
  • Excellent organizational, communication, and writing skills
  • Mastery of the Microsoft Office suite
  • Enthusiasm for collaborating with coworkers and clients to deliver the best work possible
  • Passion for helping communities and purpose-driven brands thrive

Preferred

  • Agency, higher education, or director-level experience is a plus!

Benefits

  • Comprehensive benefits package that includes 401(k) retirement savings program, 3% salary employer contribution to 401(k) (match not required), health and dental insurance, jury duty and bereavement leave, long-term disability and workers’ compensation insurance, short term and family leave, 8 paid holidays, 18 PTO days (accrue up to 24 days over 3 years)
  • Eligible for performance-based bonuses
  • Independent, woman-owned agency (no bureaucracy!)
  • Interesting, varied work with a diverse range of clients
  • Friendly, accommodating work environment
  • Flexible schedule; 8-hour workday can be adjusted around core hours of 10 am-4 pm
  • Cubicle-free, dog-friendly office within walking distance of the Downtown Mall with free dedicated parking
  • Protected time for professional development

Salaries

Posted range

$80K/yr – $110K/yr

Taken straight from the job posting.

See all The Ivy Group salaries

Marketing Team

Marketing Team Size
2 (14% of company)
Marketing Roles Posted (Last 30 Days)
1

Headcount Trend

Current headcount: ~14

Director of Marketing

The Ivy Group · Charlottesville, VA · On-site