Responsibilities

• Assess the company's current marketing position and build the marketing plan and strategy
• Plan, coordinate, and direct all marketing efforts across the firm
• Conduct competitor research and analyze demand for the company's services and asset class
• Build brand awareness and positioning across the portfolio
• Write clear, professional copy for investor materials, property marketing, and collateral
• Manage marketing projects from concept through completion, coordinating with external designers, developers, and vendors
• Compile and maintain descriptions of the company's offerings and services
• Develop and manage marketing budgets, including R&D appropriations, expenditures, and profit/loss projections
• Identify and profile potential customers and investor segments
• Create and manage advertising campaigns

Requirements

• Experience in commercial real estate marketing, or a closely related field such as asset management, brokerage, investment sales, or institutional real estate services
• Demonstrated success managing integrated marketing campaigns utilizing SEO strategies, social media advertising campaigns, email marketing, and performance marketing techniques
• Experience with CRM systems; HubSpot preferred
• Strong strategic and analytical skills combined with hands-on execution ability
• Excellent written communication skills; able to produce polished, professional copy independently
• Comfortable working without a team, managing freelance or contract support as needed
• Working knowledge of budgeting and basic profit/loss analysis
• Proficient with common marketing and digital tools
• Based in Florida or Georgia; this is a fully remote position

Benefits

• Benefits: * Flexible schedule